Product News
ECHO Website Heightens Customer Experience Countax launch an all-new ECHO website designed to enhance the customer’s online experience and help online product research. It is estimated that 92% of shoppers looking for durable, higher-value products,
research their purchase online prior to visiting a shop or showroom. ECHO’s new website,
www.echo-tools.co.uk, focuses on providing visitors with a high-level of information that makes product research quicker and easier than ever before. Each product page of the website
contains comprehensive details of the model’s benefits, features and specifications. It is now much easier to compare and contrast between a range of products that have differing benefits. ECHO has provided a dedicated
section that focuses on its unique technologies and features such as Easy Start and Hybrid4®. There are ‘How To’ videos to demonstrate basic safety and maintenance tips as well as techniques for operating 2- stroke power tools. ECHO Bear Cat’s range of
smaller, semi-professional chippers and chipper shredders are also accessible from the new site. Countax will be launching a dedicated website for the commercial range later this year. Special attention has been given to improving the website’s ‘dealer finder’
process. A new and improved system not only offers three local ECHO dealers options, but also provides driving directions from the customer’s home directly to the dealer’s front door.
Reply No. 18
QUESTION: What is Peter Brett waiting for?
Specialist Group Ltd
Re-Launch Builders Brand Specialist Group Ltd, suppliers to Builders Merchants, Decorators Merchants and the DIY Sector for over 40 years have re-launched their Builders Brand tool range with over 200 new products, a new catalogue and two new sub brands, namely iNLEC and Builders Basics. The improved Builders Brand range offers a great selection of top quality hand tools and power tool accessories for tradesmen at a very attractive price point. The iNLEC
brand contains a concise range of professional tools for electricians and electrical contractors. All of the pliers and screwdrivers conform to EN131, VDE, have full certification and a 3 year guarantee. Builders Basics is a lower price point budget range to compliment Builders
Brand. With slightly lower specification such as single piece grips, and 65mn steel it offers great value for money, while still retaining a quality level good enough for the serious diy’er to jobbing tradesman. All of these new items are showcased in our brand new tools catalogue which
is available now. Please feel free to contact us for a copy.
www.specialistgr.com
Reply No. 28 General Purpose Rotary Laser Set
Innovation From Laserliner New from Laserliner. The AutoSmart Laser 100 Plus Set, a complete package containing a fully automatic, self-levelling rotary laser with a 1.5m elevating crank tripod, receiver and staff. Ready to use for interior and exterior applications. Horizontal and vertical levelling over a 100m radius range with a plumb beam. List Price £399.00 + VAT. The Laserliner product range is designed for the tradesman,professional and industrial markets. Sales and Internet support from The Spot-
On Marketing Company. Download flyers and instruction manuals from our website.
Reply No. 29
ANSWER: To independently test & review YOUR products!
For more information contact Christine at Tool Business + Hire 01444 450071 or email:
christine@airstream.co.uk
4 ToolBUSINESS+HIRE
www.toolbusiness.co.uk
Reply No. 203
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