Page 12 - December 15, 2011


strategies. Either they buy the cheapest and hope for the best or buy whoever’s advertisement sounds best. PC ads almost never provide useful informa- tion; they are pure hype and hooey. HP and Dell with a com- bined 50% of the PC market in the USA are the biggest offend- ers.


Nome and Paul Van Middlesworth email: pvanmid@yahoo.com The Computer Factory


Dell and HP: PCs For Folks Who Don’t Know any Better.


It may sound somewhat harsh and perhaps a bit self- serving but it is the truth and it needs to be told.


Nearly everyone needs a PC and most know how to use one, but few can tell a good PC from a bad one. Home and small business owners usually know a lot more about their other major purchases like cars, appli- ances, TVs or heating and cool- ing systems.


Technology moves rapidly in the world of computers so few small business and home users have the time to keep up with it. When it’s time to buy a new PC most fall back on one of two


HP and Dell offer PCs in two different markets, “retail sales” for home and small business users and “business services” for government and big business customers. The “retail sales” PCs are lower in quality and reliabil- ity and much cheaper than the higher quality, higher reliability PCs sold by “business services.” Neither Dell nor HP actually design or manufacture PCs so they simply purchase different quality PCs for each market from Asian PC manufacturers.


Small business and home users tend to be less conscious of quality and reliability and more price sensitive. As a result Dell and HP sell low priced, low quality PCs in “retail sales” and make up for the lower profits by cramming these PCs with scores of advertisements, pop- ups, links and trial software, all paid for by third party advertis- ers.


The more sophisticated IT managers who order the “busi- ness services” PCs for big business


‘Social Butterfly’ Cont. from Page 11


Tis the Season for Job Creation


With the holiday spirit upon us, I am hopeful that lawmakers can work together to give Californians what they really want this year- a job. During this cheerful time wouldn’t it be wonderful


if each of


California’s 2.2 million unem- ployed residents could find a good paying job, an opportuni- ty to work hard and provide for their family?


At the very top of my wish list this year, is an improvement in California’s business climate. I am dreaming of reformed regu- lations, lower taxes, and a more welcoming environment for businesses.


While some members of the legislature work to raise taxes and pass more unnecessary laws, I will remain focused on creating jobs and growing the economy. By eliminating gov- ernment obstacles, we can make it easier for the private sector to create jobs. In the New Year I will continue to support policies that lessen the burden on busi- ness and promote investment.


It is my hope that lawmakers will join me in supporting this important effort.


Senator Mark Wyland represents the people of the 38th Senate District, which includes cities in north San Diego County and the south Orange County cities of San Clemente and San Juan Capistrano.


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Ep-6, Let Me Dream, Claire-Lise Anderegg and Diantha Zschoche; A Girl in Front of Window, Junghwa Hong and Anne-Marye Dytewski.


Visit the EAP/Escondido


Municipal Gallery, 262 East Grand Avenue, Escondido, Tuesdays 11am - 5pm and Thursday thru Saturday 11am - 4pm.


‘Patriotic Portraiture’ Cont. from Page 10


ing of war bonds. It worked. The pictures became extremely popular and sold on the open market. As expected the sales of war bonds increased expo- nentially as well.


It is not a widely known fact, that even though the two artists could have prospered from the sales of the images they pro- duced, they chose to donate the entire income derived to the families of the returning sol- diers. Thus helping the coun- try’s efforts to rebuild and reshape the lives of soldiers during their re-entry process as they became civilians once


more.


Mole died in 1983 at the age of 94. His monumental work depicting liberty, patriotism and freedom, cataloged and pre- served for all eternity in the Library of Congress.


and governments fully under- stand the importance of quality and reliability and of course would not tolerate PCs jammed with worthless third party blurbs. The prices on these “business services” PCs are con- siderably higher than those of their retail cousins.


PC World Magazine published the results of their annual PC customer satisfaction survey in November. 63,000 business and home users participated in this survey that rated desktop and notebook PCs in terms of qual- ity, service and reliability. The results for notebook PCs had Samsung, Toshiba and ASUS, tied best. Acer, Digital Storm, MSI, Compaq, Gateway, HP (Bus Serv), iPower, Lenovo, Micro Express, Sony were in the middle. Dell (Bus Serv), HP (retail) and Dell (retail) were the


bottom three.


The desktop PC survey yielded similar results. ASUS was first followed by Dell (Bus. Serv), Acer, Compaq, eMachine, HP (Bus. Serv.), Lenovo, Sony, iBuyPower and Gateway. The bottom of the pile was occu- pied by HP (retail), Dell (retail) and in dead last, Cyber Power.


The clear message here is that no matter how low the price, there is no such thing as a “Good Deal” on a HP or Dell “retail” desktop or notebook PC. The rest of the message is that ASUS notebook and desktop PCs are the best in the business. At The Computer Factory we build only ASUS desktops and we sell ASUS notebooks. Why? Because we want our customers to be the most satisfied in the business.


Above, “The Horse,” below, Arthur Mole


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