advertorial
We’re talking ICE. Are you?
veryone in gaming is talking ICE, the most international and comprehensive exhibi- tion in gaming. A clue to the appeal of
ICE- Totally Gaming lies in its title: ICE is the only business exhibition in the world which covers all features of the gaming landscape and has lead exhibitors drawn from the betting, bingo, casino, lottery, mobile, online and street sectors – all under one roof. That represents a unique op- portunity to meet with 400-plus exhibiting com- panies all passionate about gaming and all committed to delivering new and profitable ways
to help your business flourish – particularly valu- able in these challenging trading conditions. Take advantage of the Fast Track registration process now and you will also receive targeted briefings on your sectors of interest produced by our team of gaming industry experts. So, if like the 20,00 gaming professionals who attend ICE each year, you want to see what the future of gaming looks like, simply register at
icetotallygaming.com Don’t forget, attending the most profitable three days of the business year actually comes free of charge!
New awards programme serves as the ‘perfect curtain raiser’ to the main event
he gaming industry has a brand new awards event which will recog- nise and reward innovation as well
as great products and services from across the the breadth of the international gaming in- dustry. The Totally Gaming Awards, which are being held on Monday 23rd January at the prestigious 8 Northumberland Avenue – one of London’s top venues, have attracted a stel- lar list of judges as well as high profile spon- sors. Novomatic will take pride of place as the headline sponsor with TCSJohn Huxley confirmed as sponsors of the Champagne Reception. Jens Halle, Managing Director of Novomatic’s international subsidiary, Austrian Gaming Industries GmbH, commented: “Hav- ing a significant international Awards event di- rectly linked to what is the most important show of each year for Novomatic makes it a matter of both pride and pleasure for us to take on the position as the headline sponsor
register for free entry at:
www.icetotallygaming.com
of the Totally Gaming Awards 2012.” Awards will be given across a variety of categories in- cluding best bingo, betting, lottery, mobile and online product of 2011; best manufacturer of
Thought leaders demonstrate their support for ICE – Totally Gaming
earls court, london 24 - 26 january 2012
Jim Cremin, The Racing Post
As a journalist ICE has always been the one show that really matters and with our major presence it’s the one the Racing Post takes
seriously. With the dramatic growth in mobile betting its importance for the industry has grown even further.
register for free entry at:
www.icetotallygaming.com
any of gaming’s most influential thought leaders have shown their sup- port for ICE- Totally Gaming by agree-
the year and best marketing campaign. There will also be two outstanding achieve- ment awards which will be presented to per- sonalities from within gaming. Companies wanting to enter the Totally Gaming Awards, sponsor or reserve tables should visit
www.totallygamingawards.com
ing to appear in the advertising campaign promoting the 2012 event (24 – 26 January, Earls Court, London). The ‘Talking ICE’ campaign, which will be run through international print and digital media, features personalities from the world of gaming including, Nick Harding, CEO, Praesepe; Simon Burridge, CEO, Virgin Games; Jim Cremin, Journalist on The Racing Post; Fabrizio Alberici, CEO, Alberici SPA; Ron Goudsmit, Chairman, Eu- ropean Casino Association; Craig Churchill, IGT, Senior Vice President of International; Peter Naessens, Head of Regulatory Advice Unit, R&D, Belgian Gaming Commission; Peter Gideon Bierer, Executive Vice President of New Media, Interna- tional Game Technology and Jens Halle, Manag- ing Director of Novomatic’s international subsidiary Austrian Gaming Industries GmbH. Chris Jones MD of S&J the agency responsible for creating the campaign said: “Few exhibitions in the world can enjoy this level of support from its stakeholders. This illustrates the central importance of ICE and the formidable reputation it enjoys as a must at- tend event for gaming professionals wherever they are based in the world.”
earls court, london 24 - 26 january 2012
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