News
Former BBC Communications Director Sally Osman has joined Sony Europe to
lead all corporate and product PR and social media communications.
Sally Osman will oversee all PR functions of Sony operating units in Europe. She will also co-ordinate group- wide, Pan-European PR issues, working closely with the company’s other business units, including Sony Pictures, Sony Music and Sony Computer Entertainment. Ms Osman’s professional
background covers brand and corporate communications for various multinational
companies and public bodies in Europe, the USA and China.
Beko PLC has appointed Teresa Arbuckle to the role of marketing director of Beko UK and Ireland. Teresa has over 20 years’ experience as a marketing professional, having previously worked for FMCG and electrical companies, including Heinz, Premier Foods, and LeapFrog.
In her new role as marketing
director, Teresa will head up the company’s Watford-based marketing team, and direct marketing operations for Beko PLC nationwide.
Neff has appointed Richard Gilbert as regional manager for the company’s newly created sales region of Central and West of England. Richard has been working
for Neff as an area business manager for over 10 years as a key member of the Southern region team.
Looking for business
MANY visitors to this year’s IFA commented that the solutions, both in the consumer electronics and domestic appliances field, showcased there were genuine innovations (for full IFA report turn to page 12). Sony’s Personal 3D viewer, LG’s PenTouch TV, Toshiba’s glasses-free 3D autostereoscopic TV and LG’s SBS with Smart Manager food system that with the help of a mobile phone updates the owner on the contents of their fridge – are just some examples.
This is a good reflection of the nature of our industry, which is both astonishing and exasperating. It frustrates with its trading practices and at the same time amazes with a constant flow of product innovations that often far surpasses what was
Best of Sirius
AT the Awards Dinner marking the end of its trade show, AGM and the September Golf Tournament, Sirius Buying Group presented its annual awards to its partners, suppliers and members. The Manufacturer of the Year 2011 title was given to SMEG. The Distriubutor of the Year 2011 accolade was awarded, for the second year running, to D.A.D. – Domestic Appliance Distributors.
The title of the Sirius Member of the Year 2011 went to Nailsea Electrical, an independent electrical retailer that has undergone great changes and growth in very tough trading conditions. Gordon Jones, chairman of the Sirius Buying Group (pictured on the left) presented the Sirius Member of the Year trophy to Ben Gilks of Nailsea Electrical (on the right).
deemed possible only twelve months before. And yet some independent retailers still operate in the same way the sector worked decades ago. At present the consumers need lots more coaxing and incentives to spend money with you so it’s even more of an imperative to “go out every day looking for business” as Tim Moss said when I met him last month in Bath. Every independent has their own tested and proved strategies and ways of winning new business. Some of it is common sense, some are valuable insights acquired through years of practice. Since the role of the trade press is not only to inform about new developments but also to foster best practice, we decided to introduce a new column in IER, starting from
the November issue, in which the independents will give their perspective on the market, its challenges and opportunities.
A number of the leading dealers have already agreed to contribute to the column and I hope that this will encourage others to share their views and advice. Don’t hesitate to have your say.
Anna Ryland, Editor
aryland@datateam.co.uk
6 The Independent Electrical Retailer October 2011
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