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San Diego Uptown News | Aug. 5–18, 2011


The historic Hillcrest sign (Courtesy of Hillcrest Business Improvement Association) FROM PAGE 4


tion work that we’ve done with the functionality of the sign, re- ally polishing it up and bringing it into 2011,” she said. Along with being a street party, CityFest emphasizes the signifi- cance of the sign and how it brings the community together as a whole. “It’s not enough to have a party in the neighborhood; you’ve got to have a party that involves every- body,” said Nicholls. “That’s why we have dozens of community groups from the Gay Rodeo to the Hillcrest Town Council to Mama’s Kitchen to UCSD, all participating in our festival and that really gives the festival a soul. I don’t think CityFest would have continued— even if it made money—without people who really like it.” A couple of years ago, HBIA

added the Spirit of Hillcrest—a live representation of the integrity of the neighborhood, walking around on stilts. This year another representative mascot will join the fun—an embodiment of the musi-

cal beat and rhythm of Hillcrest, dubbed the Tempo of Hillcrest. In addition to the variety of vendors and the musical acts on the main stage, the festival will also offer a carnival area at Fifth and Brookes avenues, with rides, obstacle courses and a mechanical bull sponsored by the Gay Rodeo. “Our grand stage is immedi- ately below the Hillcrest sign, so the idea that you can stand on University and face the stage and watch live music all day long is something that’s pretty phenom- enal,” said Weir.

A dunk tank in the beer gar-

den will raise money for Mama’s Kitchen with “Dunk a Drag Queen,” and, according to Nich- olls, a couple of local politicians will also be on hand for dunking. “If you’ve got an axe to grind, you can dunk your local politician too,” Nicholls said.

New this year is a 25-foot-tall blow-up waterslide at Fifth and Pennsylvania avenues, to take some of the heat out of what is tradition- ally the hottest day of the summer. For more information, visit

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Uptown News’ Program

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