THE INTERVIEW
‘IT’S IMPORTANT TO SPEND A LITTLE TIME ON THE BUSINESS
IN ORDER NOT TO SPEND TOO MUCH TIME IN THE BUSINESS’
making progress quickly.” One of her initiatives in this regard was to provide an
opportunity for companies who didn’t have major resources to use some of the radio spectrum as test spectrum. “Tere was part of Ireland’s radio spectrum that was rela-
tively unused. We designated that part of it could be used as test spectrum, to let companies try out experimental stuff. Tis helped Ireland to develop significant advanced technology in the radio space,” says Doyle. “It would be great if Government agencies could follow this
model in finding a way to provide opportunities for small Irish technology firms to do work for them on an experimental basis.” In practice, this would mean firms developing IT pro-
grammes and having the opportunity to run them in Govern- ment agencies for a year, for example. Doyle left her post as director of Telecommunications Regulation in 2003. “I wouldn’t want to take all of the credit
for what happened as a result of the Regulator being set up. Te market was opened and expanded and companies had the opportunity to buy a much wider range of services in the com- munications area. “A lot more companies came in, offering different ranges
of services. Ireland got away from everything having to be done by Eircom. Prices came down and the quality of services improved.” In her role at Vistage Ireland over the past couple of years,
Doyle has observed that Irish companies in general have learned a great deal. “In the first year a lot of companies started cutting costs
every which way and battened down the hatches. Now to suc- ceed it’s about finding gaps, new markets, ways of delivering products in a different way. It’s no longer about saying: ‘Here is a product or service’ and finding someone to buy it. Companies need to look at the market and what issues potential customers have. Tey need to move ever more in that direction.”
Employees are so valuable. Let’s protect them better.
In small business, the people you work with are your greatest asset.
So do the right thing and come along to “Taking Care of Business”, a live Health & Safety event that will show you how to reduce the risk of workplace accidents. Learn how you can save your business money and boost your bottom line.
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16th February 2011
The Convention Centre Spencer Dock Dublin 1
FREE ADMISSION
Experience live demonstrations and displays Speak with Health and Safety Authority advisors Network with other small businesses
And be amongst the fi rst businesses in Ireland to see and use the HSA’s new free online risk assessment tool.
Secure your place now. Register at
www.takingcareofbusiness.ie Media partner
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