Contents
Regulars 4 News
First Words
I guess ‘First Words’ is very apt in this case as I welcome myself to the world of Sporting Goods Business (SGB).
I have been appointed as editor of SGB Sports, to drive the delivery of industry-leading news, features and analysis for everyone involved in all aspects of sports business, and want to make sure we deliver you the information to get the most out of your business and your work.
As an introduction, I am a (relatively) young journalist, specialised in B2B publishing, and am looking forward to the challenge of getting to grips with the sporting goods business.
My sporting background is one of a spectator over player. In my heyday I wasn’t a half-bad tennis player, nor a bad centre back on the football field. I also earned myself a reputation on the rugby field as a combative prop. I think the actual nickname I was given was Dave ‘The Fridge’ Pittman.
Unfortunately, a strict regime of beer and takeaways at university put pay to my sporting aspirations, so I was left to follow my beloved Chelsea across the land as ‘we’ (I can’t help but refer to myself as part of a football collective) lifted numerous trophies including a first league title in 50 years.
Over the coming years I hope to have experiences and memories akin to that sunny day in May 2005, and hope to share them with as many of you as possible.
For now though, I’d appreciate all your feedback and advice as we look to take SGB Sports forward. Please do email or give me a call with any of your thoughts and ideas.
David Pittman Editor, SGB Sports
SGB Sporting Goods Business
www.sgb-sports.com The partnership voice for the trade
SGB Sportsis the UK member of the European Sports Trade Publishing Group, a co-operative of leading business magazines. ESPG partners exchange news and publish Sports Retail Europe, the only pan-European sports trade magazine – free to SGB Sportssubscribers. ESPG members include SAZ (Germany), SPORTeco (France), cmd (Spain), Sportfack! (Sweden) and Sportimyyja (Finland).
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Editor: David Pittman -
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Cover Story . . .
dunlopsport.com
November 2010 www
.sgb-sports.com
Teamwear showcase The latest teamwear gear rounded up
Tech Rep
Columbia's Ravenous trail running shoe broken down for you
Launch Pad Polar's WearLink+, the result of Polar's collaboration with Nike
Accredited supplier to the STAG Group
New MD at Asics - Umbro records loss - Mizuno sponsors Samoa Rugby Union - New England Rugby kit
8 Launch Pad
Nike and Polar team up to create the Polar WearLink+
14 View from the industry
Inov-8’s Shane Ohly explains that trail running is an opportunity for all - both sports and outdoor retailers
14 Trading Intelligence
Withers Intersport in Leicester tell SGB about their recent adventures…
16 Tech Rep Columbia’s Dan Trapp explains the company’s
Ravenous trail running shoe
Features 10 Athletics showcase
The latest gear rounded up by Yvonne Holberton, with Saucony, Asics, New Balance and Nike
18 Teamwear
The latest and greatest, rounded up by Yvonne Holberton
20 STAG show looms large The next STAG buying show is at the end of November - find out who’s there, heret
26 Field Report
Fuel For Adventure came about after two men suffered at the hands of regular energy gels. Find out more about this intriguing company…
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