EDUCATION-MAR10-PG30-31:Page 6 26/02/2010 16:20 Page 30
Education Show
are always on hand, and a dedicated website
exists though which members can post reviews
and find out more about the film industry.
“When Beeban and I started FILMCLUB”, said
Mackie, “we thought that another golden age for
film had started and that we had to move fast to
capitalise on it. This golden age lay in the fact
that movies had become tiny – DVDs – and huge
– the great popular blockbusters that were
starting to drive up cinema audience numbers
The Journey Starts Here
again.”
Mark Higham, FILMCLUB Chief Executive and
the former MD of Creative Partnerships, agrees
with the initiative’s founders that now is the time
to improve the education – and indeed lives – of
children through free access to inspirational films
and movie industry professionals: “I believe that
Everyone in education is aware that the well- FILMCLUB, a centrally-organised initiative which
being and social and academic development of aims to engage and motivate children through
every child involves parents, teachers, health the power of film. Founded by film director
workers and arts and sports specialists working Beeban Kidron and educationalist Lindsay Mackie,
together to nurture talent and potential. With this FILMCLUB is now one of the country’s most
in mind, schools are now opening their doors to popular after-school activities, with around
outside organisations and specialists - 90,000 children watching, discussing and
“extending” the school to make the site a hub for reviewing great films every week, with more
learning and enjoyment in the community beyond schools joining daily. Those who join the scheme
we have a once in a generation opportunity to
traditional school hours. find that much of the work has been done for
bring film culture to young people in a creative
One extended schools service currently them – they are set up with a free DVD rental
and engaging way. If we get it right we can make
operating in over 3,000 schools nationwide is account, given promotional materials, film experts
a marked difference to their lives, opening minds
30
www.education-today.co.uk March 2010
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