Homeowner
Colorado
Letter from the Founder
Publisher/CEO – Bryan M. Johnson
Bryan@ColoradoHomeownerMag.com Yes, economically, it’s quite possible that we reading this article. All the more reason to think
Managing Editor – John Hunter
won’t soon experience the same sort of financial about how we can create a more meaningful, stable
abundance many of us enjoyed in recent years. This and satisfying sort of abundance – by consciously
Art Director – Mary Gordon
may be a good thing. Recessions are “cleansing” cultivating and appreciating the resources that are
Assistant Art Director – Donna Bogener
and have a way of humbling the arrogant. I moved within our control.
Media Director – Megan Marshall
here from the Phoenix Arizona market where I
attended a class reunion at the height of the refi
My advice – take a media fast immediately.
Graphic Design Contributors – Cleanse yourself of the negative energy coming
graphicdesign@coloradohomeownermag.com
boom. Half of the attendees were Loan Officers! I
into your consciousness. As a noted media junky
Adida Khavous, Mike Bedgood, Mercedes Oz,
had a friend from the gym that was selling cars on
Cinthya Lopez, Jeff Scherr, Egils Grikis, Alyssa Lundy Monday and on Wednesday he was a “Senior Loan
myself, with my daily doses of MSNBC, Wall Street
Journal, etc…, I find is necessary and refreshing
Illustrations – Rocio Alcaman
Writers – Jane Andersen, Dawn Todd,
Rants
Officer”. I know mortgage lenders that couldn’t
Raves Real Estate
spell the word “mortgage” but with quickness
to take periodic sabbaticals from the media.
Karen Trachtenberg, Brian Larrabee, Jon Gordon,
and accuracy could tell you how much 3pts on a Here are five area’s of potentially unlimited plenty:
Recession & What Matters Now
Jessica Peterson, Marla Kang, Stephanie Bryant,
$400,000 loan equaled in commission. When I
1. Health – Energy, vitality, focus and endurance
Patricia Olian, Sadie Berthiaume
obtained my real estate license years ago there were
are rewards of good health, and they are
Models – Nichole Espinoza, Jade Phillips, Edy Neal
42,000 licensed agents in AZ. That number
As we reach the mid way mark of the year, I suspect that for some
essential to accomplishing our goals.
tripled during the boom. Young women
They’re also crucial for withstanding
Stylist – people this may be one year that you are happy to put behind you.
selling make-up in the mall for $7/hr stress and anxiety. Staying healthy and fit
Crazy Beautiful Salon & Spa in Fort Collins
At the very least, given the current state of our grim fiscal climate, it’s
were making $300,000 a year selling
helps you ward of expensive medical bills
Photography – Clayton Jenkins Studio’s probably not a year that will go down in history as being particularly
new homes. As the market grew out of
and leaves you well equipped to handle
Front Cover Photo – Model Photography Inc.
abundant.
control more and more people got into
whatever life throws your way. So, if there
www.modelphotographyinc.com
2008 provided our first recession in years and 2009 looks to continue
the business that had no clue what they
was ever a time to make getting in shape
Sales Development Director – Jill Whitney
that trend. Unemployment is up close to 10%. Jobs have been lost and
were doing. Service levels dropped,
a top priority, it’s now. Eat well, get plenty
consumers turned to fools. Yes, even
of exercise, fresh air and sleep.
Brand Manager – Carrie Neverson people are introduced to the work “furlough”. Real Estate has slumped.
Your body will pay you back with
you, the consumer. Did you really believe
interest. Depending on where your
Integrated Marketing Manager – Megan Burns
Banks have failed. The list goes on….. Early in 2008 I argued with
that you could get a 1% mortgage? Did
investments are in 2009 this may
Social Media – Sara Phillips
many of my closest friends and colleges that we were in a recession.
you really believe your broker that told you
be the only interest you earn. We
Fresh out of a sales conference in which notable real estate “experts”
Green Issue – Yudu Publishing
to buy a bigger house or a piece of ground outside
have dedicated this issue to focus on
downplayed the obvious economic pressures with ignorant comments
of town, when he said that real estate always goes
health and fitness related articles to get
Advertising Sales
that basically stated Northern Colorado was immune from recession, up in value? Does it really make sense to carry you started. Each year you probably
Advertising@ColoradoHomeownerMag.com
my real estate friends were steadfast in their positives attitudes that $30,000 in credit card debt if you only make $30,000
say that you “should” get in better shape
Distribution Phoenician Marketing LLC
everything was great up here. If you talked to a {name any company}
a year? Should I really pay over list price for my
or “should” reach another fitness goal.
distribution@ColoradoHomeownerMag.com
real estate agent in the first couple quarters of 2008 they all said the
home even if my realtor can persuade the appraiser
Let 2009 be the year that you stop
Promotion & Special Events –
same thing…..”real estate is local”, “sales are strong”, “It’s a great time
to bring it in at value? Do you know anyone that has
“shoulding all over yourself”. Join
events@ColoradoHomeownerMag.com
to buy”. Does anyone else find this comical??? Yes real estate is
made these mistakes? Do you know any of them,
the “Bringing Sexy Back Summer
Special thanks to –
local….what else would it be? The market sucks, not as bad as Arizona
perhaps intimately? People that had no business
Fitness Challenge”!
Super Supper in Fort Collins, 24 Hour Fitness in Fort being in this industry and consumers alike acted with
2. Simplicity – Research into the
Collins, Tami Todd with Sinfully Suited Swimwear,
or California for example, but it still sucks. “Sales are strong” – then
irrational exuberance!
realms of happiness and true
Empower Fitness, American Laser Centers, Glow Figure
why are realtors getting second jobs to pay their bills? “It’s a great time
affluence, shows us that beyond
My point is that this recession is a good thing. It
Colorado Homeowner Magazine
to buy” – have you ever heard a realtor tell you that it’s not a good the ability to meet our basic needs,
3751 Eclipse Lane, Fort Collins CO 80528
time to buy?? My point is that you can’t go around telling yourself
cleanses the real estate industry of buffoons. This
material wealth does not increase
970-402-5224
“there are no weeds in my garden….there are no weeds in my garden”
cleansing process will increase service levels, lower
our satisfaction in living. In fact a
prices on “services” and will lead to new innovations. surplus of accumulated stuff and
Phoenician Marketing, LLC
when in fact there are weeds in your garden and if you don’t deal with
them you will lose your garden!! Accept reality, adapt, be flexible, and
The latter part of 2009 you will see some major
clutter actually contributes to our
shifts in the real estate landscape. Realtor may
stress. This is a great time for clearing
Copyright 2009 Colorado Homeowner Magazine is
focus on what matters.
start answering the phones, or at least returning
clutter, donated unneeded goods to charity, and
published 6 issues yearly. All rights reserved. Reproduction
of whole or part of any text, photograph or illustration without
So here is my half-glass-full assessment of the situation: We’ve got
calls on time. New breakthrough innovation will be
re-engaging with simple pleasures like clear
written consent from publisher is strictly prohibited. The our work cut out for us, and if we are willing to lift our heads {or just
introduced {check out The MLS Store for example}
surfaces, room to move and time in nature. This
is also a great time to rediscover the pleasures of
opinions expressed in this publication are those of the authors
pull them out} long enough to see beyond the daily global recession
So let’s realize that we are in a recession, your unadulterated, unprocessed foods {note: in terms
and do not necessarily reflect the views of CH managers or
headlines, then I would argue that the future is bright indeed.
owners. For information on advertising, editorial or general
house will be worth less tomorrow than it is worth of nutritional value, most organic produce is far
inquires call 970-402-5224
today, there are some weeds in your garden, and
less expensive than either soft drinks or fast food}
your 201k just dropped another 5% while you were
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