p4,6 Outdoor NEWS:SGBGolf_NEW_template 01/06/2009 10:33 Page 6
SGB Outdoor News
Etón hits UK via Nevada KORS announces
Etón's brilliant line of radios, aimed in part at the outdoor market, have hit the UK and are being
distributed here by Nevada Distribution.
Retail Expedition
The Etón range of FM/AM/Shortwave
Solarlink FR550
radios can be powered by either
Award
Microlink FR140
turning the wind-up handle
or from the built-in solar Calling all adventurous
panel; batteries and electricity retail staff – the Kendal
may be used as alternative Outdoor Retail Show (KORS) organisers are
power options too. announcing the KORS Retail Expedition Award, an
The design driven annual award supporting outstanding expeditions
SOLARLINK FR550 is splash- and involving outdoor retail staff.
shatter-proof with a flashing beacon The Award will be an annual sum of £2,500 cash
and emergency siren and added Long awarded to one or more expeditions. In addition,
Wave band. equipment to the value of £2,500 will also be
The MICROLINK FR140 solar crank radio is an essential made available from the KORS organisers including
travel companion being small and compact, but with LED Flashlight, and mobile brands such as Beal, Petzl, Vaude, Scarpa, Meindl,
phone charge capabilities. Edelrid, La Sportiva, Grivel and Deuter.
Information about the KORS Retail Expedition
Award including expedition criteria and entry forms
Anatom adds to Life is good, signs
will be sent to outdoor retailers shortly, and will
also be available for download from the KORS
up Snowpulse
website: www.kors.org.uk. The 2009 winners will
be announced in October.
The next KORS show will be in Kendal on 11-13
Distributors Anatom have added Jean country in order to expand the retailer
August.
Parker, aka JP, to their staff; Jean will be network within the UK.
heading up the sales team for the Life is Meanwhile, Anatom has confirmed
good brand within the UK and Ireland. it will act as distributor for the
Life is good has been Snowpulse brand, an exclusive
Snugpak wins
distributed by Anatom since deal which will see the company
2007. distribute the revolutionary Snowpulse Queen's Award
Bringing a wealth of avalanche airbags within the UK and
experience, JP will also be part of the Ireland.
Snugpak, the leading British manufacturer of high
brand development team for Life is To find out more about Snowpulse and
quality sleeping bags has received a Queen's Award
good. Anatom is also looking to add several new how to become a Certified stockist please visit
for Enterprise in the International Trade category.
sales agents for Life is good throughout the www.anatom.co.uk or call 0800032 3505.
Snugpak is best known in the UK for its sleeping
bags, however it also manufactures and exports
insulated cold weather clothing and specialist
Craigdon pair meet Cave
sleeping bags to both the general camping market
and armed forces.
For stockists information contact Snugpak on
Staff from Craigdon Mountain Sports in Aberdeen recently found 01535 654479 or visit www.snugpak.com.
themselves halfway up a snow-clad mountain with Andy Cave, having
won a competition run by Lowe Alpine.
The competition was between three Craigdon stores (Perth, Inverness
and Aberdeen), to see which shop could sell the most Asolo footwear and
Whitby rings the
Lowe Alpine backpacks in three months. Aberdeen took first place, and
Andy Green and Tristram Fox were lucky enough to spend a day winter
changes
climbing with Andy Cave.
Whitby & Co have
Lawrence Friell from Lowe Alpine said: “Andy and Tristram were
made a very good
nominated because of the hard work they put in. Our intention was to
start to the year –
provide a ‘money-can’t-buy’ prize which would stick in the memory.” Tristram Fox (L) and Andy Green (R)
and they've also
been busy making
GoLite sales leap
strategic personnel
changes which
include the promotion of Marketing Manager
GoLite, pioneers of the lite-weight revolution for the outdoors, have had a spectacular start to 2009 Garry Woodhouse to the new position of Sales
experiencing a 93% global increase in sales in Q1 compared to Q1 in 2008. and Marketing Director.
Expanding rapidly, GoLite have placed a specific focus on the European market and in the past year The company have also appointed Mike
have expanded into 15 countries and grown their retail presence considerably by partnering with key Sheehan as its new agent for the Midlands and
accounts such as Ellis Brigham in the UK and Globetrotter in Germany. With a dedicated sales force East Anglia. Mike handles a select group of
and infrastructure now in place GoLite are hoping for a buoyant 2009 and 2010, despite the current premium agencies which now includes the
economic climate. Whitby portfolio.
6 SGBOUTDOOR MAY 2009
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