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Park People
Q Lines
Philipp Van Stratum P&P Projects
Based in the Netherlands, P&P Projects companies to tender for a new
A model float
has over 20 years’ experience in the parade. We bid with a concept that
prepared for Lotte
design and production of a wide range of every day is a party at the park, World’s new parade
leisure projects. Two years ago the and all its characters share the
company started a new offshoot, P&P party with you as a guest. It means
Project Development, so that it could get that the park’s various attractions
involved in projects at a much earlier are represented on the floats. You
stage and help clients assemble the full just have to look around in the
team needed to realise an attraction from park to see the great themes. The
scratch. The first project to benefit from this idea that when the visitor goes
approach was the Odysseum, a new home, the imaginary inhabitants of
interactive science centre in Cologne (Köln), Germany, which opened the park come out and play
last month. Park World talks to P&P’s Philipp van Stratum (pictured appealed to Lotte World.
above) about this and the company’s many other recent projects
Is this the first time P&P has
What did your work at the Odysseum involve? produced a full parade?
We were asked to develop a new kind of science experience. It was to be It is not the first time we have done
science wrapped in a themed environment were visitors should be music and show effects, but it is
overwhelmed by the rooms and the exhibits needed to be discovered. We the first time that we combine all these skills in a parade. We have done
found ourselves being torn between science, entertainment, budget and other films, music and show elements in museums and attractions before, but this
regulations, all needing the same amount of attention. is the first parade we have done from A to Z.
First we had to develop a storyline and the visitor flow using so called transport
capsules. We had to work closely with the exhibit designers who had come up You also working on the eagerly-awaited Nürburgring project
with designs to fit into our scenery. We did the exhibit development and design in Germany. Tell us a bit more about it...
of the space ourselves. The Nürburgring racetrack in Nürnberg is developing a new boulevard which
also includes a themed experience where motor sport enthusiasts can see
Who was your client and did they have any experience in the and experience different aspects of racing. We are responsible for the total
attractions industry? theming of the race experience, which includes dark rides, a rollercoaster, a
The project started as an initiative from Professor Rademacher and was later big theatre, race simulation, pit boxes, car replicas etc. In 20 years, this is
embraced by the Sparkasse bank in Cologne and the German government. the first project we have worked on about racing cars, and the project itself
Our client had no experience in the leisure sector whatsoever and was is unique because it has so many surprising attractions around this theme. It
therefore assisted by a consultancy called AWC. You could say that this is not your average motor museum you might expect at a historic racing
inexperience had both positive and negative outcomes as the client entered into track like this.
the project with an open mind, but mistakes were also inevitable. We were
constantly challenged us to make changes and come up new ideas when, for What else is P&P working on right now?
instance, the building shrunk by 10% half way through the project. We’ve just completed the theming on the Blue Fire Megacoaster at Europa-
Park in Germany and are also working on a few other projects we cannot yet
Tell us about the new parade at Lotte World in South Korea mention but you will soon hear of. One of these involves high speed, the
Lotte World celebrates its 20th anniversary this year and asked various other has to do with water.
The Odysseum The Odysseum
in Köln in Köln
22 MAY 2009
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