IanSh
i
ip
l
ley
ISPhotograph
i
ic
professionalunderthespotlight.
IanShipley,hiscowshedandsomeviolentveg.
I
anShipley(45)startedoutasa dance themes. Explains Ian: “The rightstotheCarteBlancheGroupina
DJ when he left school. His dance theme included The Mashed seven figure deal. That success
parents bought him an Potato and for that we created a enabled Ian tofocus onbuilding his
Olympus OM10 for his 18th characterwithahammerinhishead own independent photographic
birthday (he’s still got it today) – anda‘Gooutandgetsmashed’tag. studio, which could be hired out to
and from there began his lifelong
People thought it was funny. We other photographers looking for
loveaffairwiththelens.
developedtheideainto‘ViolentVeg studiospaceintheMidlands.
anditwentglobal.”
After working his way up to director
He says: “I had been used to being
level in various sales and marketing
Ianhandledthephotographyforeach commissionedbyeditorsandclients
enterprises, he started his own
cartoon (To get the idea just think toshootinvariousstudiosthatthey
businesswithafulfilmentexpertand
alongthelinesof:‘thecarrotshada hadneveractuallyseen.Sometimes
adesignandmarketingguru.
peaagainstthewall’)andthebrand, I ended up having to take clients
After successfully building a £3m
born in 2004, just exploded. Before through a dungeon or a ‘top shelf’
turnovercompany,theyfollowedup
long it was on greetings cards, soft-pornshootarea-andnotallthe
with Jig-a-Jig, a range of T-shirts
calendars, clothing and gifts – and clientswantedthat.”
emblazoned with music, sex and
the trio recently sold the worldwide
www.bowens.co.uk [24]
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36