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NEWSWIRE


Significant growth of telehealth and home care The pandemic ushered in advances in digi- tal infrastructure, remote monitoring and diagnostics, and payer reimbursement that have led to enduring care delivery changes to not only virtual visits but also home diagnostics, infusions, physical therapy and hospital at home services. Home care is also expected to gain traction over the next fie years, including home ealuation and management visits at 19% growth, home hospice at 13% and home physical and occupational therapy at 10%. Though telehealth levels have come down since the height of the pandemic, the future of virtual care is coming into sharp focus as the industry determines which service lines are best suited for it. Led by behavioral health, neurosciences and medicine, telehealth is expected to resume its climb and by 2032 account for 27% of all evaluation and management visits. "Virtual health visits have a strong path forward over the next decade, particularly for specialties where frequent touchpoints support positive outcomes,” McDowell said. “While scalability for care at home is difficult, care redesign efforts can leerage remote-patient monitoring and artificial intelligence to improve patient monitoring, drie operational efficiencies and lower costs by shifting patients to the home set- ting, when appropriate.”


Tax-exempt hospitals exceedingly beneficial to their communities A report by the American Hospital Associa- tion (AHA) states that two new analyses show that tax-exempt hospitals are exceed- ing their obligation to delier benefits to their community. he first analysis by the international accounting firm of Ernst  oung (E) reported that tax-exempt hospitals and health systems delivered an impressive $9 in benefits back to their communities for every dollar’s worth of federal tax exemp- tion. In 2019, the estimated tax revenue forgone due to the tax-exempt status of non-profit hospitals is 1. billion. In com- parison, the benefit ta-eempt hospitals provided to their communities, as reported on the Form 990 Schedule H, is estimated to be $110.9 billion, almost nine times greater than the value of tax revenue forgone. The second analysis prepared and released by the American Hospital Asso- ciation (H) using data from filings with the Internal Revenue Service (IRS) again showed that tax-exempt hospitals provided more than 110 billion in total benefits to their communities in filings for fiscal year


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2019 (up from $105 billion in 2018). 2019 is the most recent year for which comprehen- sive data is available. The analysis shows that total community benefits were 1.9 of their hospitals’ total expenses, nearly half of which was attributed to expendi- tures for financial assistance for patients and absorbing losses from Medicaid and other means-tested government program underpayments.


“For the past two and a half years, our


nation has seen firsthand how mericas hospitals and health systems have cared for their patients and provided essential services to their communities in times of an unprecedented public health crisis. In addition to providing critical care, hospitals and health systems of all sizes, types and locations deliver a wide range of tailored benefits, actiities, serices, programs and research to meet the varied health needs of those they serve,” said AHA President and E ick Pollack.


In return for being exempt from federal


taes, non-profit hospitals are reuired to sere their communities and seek input from members of their communities, particularly communities dealing with sustained hardships. Hospitals report publicly on community benefit actiities, which include financial assistance for those in need, and a wide range of programs and services designed to meet the current and future health needs of all they serve. In addition, hospitals and health systems sup- port emergency preparedness for all types of disasters; education and training for the next generation of caregivers; clinics for underserved communities; and a range of tailored programs to keep their communi- ties healthy and productive.


Amazon thwarts counterfeit products in the supply chain Amazon released its second Brand Protec- tion Report, which highlights Amazon’s commitment to the authenticity of goods sold in its store and to fighting bad actors so that customers can shop with confidence. Amazon and its millions of selling part- ners—the vast majority of which are small and medium-sized businesses—serve hun- dreds of millions of customers worldwide. Customers expect that when they purchase an item in Amazon’s store, sold either by Amazon or by one of its third-party sell- ing partners, they will receive an authentic product.


In 2021, Amazon invested more than $900 million and had more than 12,000 people—including machine learning sci- entists, software developers, and expert investigators—who were dedicated to pro- tecting customers, brands, selling partners,


July 2022 • HEALTHCARE PURCHASING NEWS • hpnonline.com


and their store from counterfeit, fraud, and other forms of abuse. The second Amazon Brand Protection


Report details a wide range of progress against three key areas powerful and highly effective proactive efforts to protect Amazon’s store; industry-leading tools enabling rights owners to partner with us to better protect their brands; and holding bad actors accountable. Here are some highlights from the report eterring and Stopping ad ctors Amazon stopped more than 2.5 million attempts to create fraudulent selling accounts, preventing these bad actors from publishing a single product for sale. This is down from more than 6 million attempts the prior year, thanks to robust seller and product vetting, along with efforts to hold bad actors accountable that are deterring them from attempting to sell on Amazon. •Increasing Adoption of Brand Protec-


tion ools rand egistry, which unlocks a suite of tools to build and protect a brand on Amazon, grew to include more than 00,000 actie brands, an increase of 0 from the prior year. At the same time, the average number of valid notices of infringement submitted to Amazon by a brand in Brand Registry decreased by 25% from the prior year, as continued growth in the adoption and efficacy of automated brand protection tools continue to reduce the number of issues that brands are able to find and report. Holding ounterfeiters ccountable Amazon’s Counterfeit Crimes Unit (CCU) continued to focus on ensuring that counterfeiters are held accountable— stopping them from abusing Amazon’s stores and those of other retailers across the industry. In 01, maons 


Filed civil litigation against more than 170 counterfeiters in U.S. courts.


Sued or referred more than 600 criminals for inestigation in the .S., , E, and China, an increase of more than 300% over 2020.


Identifying and Seiing ounterfeits maon identified, seied, and appro- priately disposed of more than 3 million counterfeit products, preventing them from harming customers or being resold elsewhere in the retail supply chain. This includes counterfeits that were sent to maons fulfillment centers and situa- tions where maon worked with brands and law enforcement to find counterfeit- ers’ warehouses and facilities, and get them shut down. Forging Public-Priate Partnerships Amazon published a blueprint for public and private sector partnership to stop counterfeiters, building on learning and


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