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Industry News


Goldstar Global has been launched G


promotional products, innovative decoration capabilities, and valuable business solutions to its growing base of distributor customers. Howard Cubberly, previously general manager of its North America division, has been promoted to lead Goldstar Global. Colin Loughran of Goldstar Europe headquarters in Dundalk, Ireland and RJ Hagel, who was previously the marketing manager of Goldstar North America will also have new global leadership roles that have been established in Europe and North America to continue to bridge the collective strengths of both regions. Mr Loughran, who will continue to lead as the general manager of the Europe site, will now also be a key player in global product design and merchandising strategy. Mr Hagel will now manage marketing teams for both sites as the global marketing manager.


Drawing upon the strengths of its manufacturing facilities and support teams currently in place in North America and Europe, Goldstar Global is uniquely positioned to quickly fulfill and deliver international orders. The North America and Europe teams are now focusing on the launch of a Global Goldstar brand to create a cohesive look and common customer experience across all markets.


oldstar has launched Goldstar Global, uniting its teams in North America and Europe to offer best-in-class


Simplicityʼ.


discounts on larger orders of several popular pens and 10% extra free on quantity orders of the Crosby Three Amigos Gift Set are among the many specials offers in the stylish 20-page catalogue. The Art of


Simplicity is more than a reflection of


The front cover


the classy monochrome, minimalist look and the designs featured which celebrate ʻthe subtle art of decorationʼ and ʻkeeping it simpleʼ. It also captures Goldstarʼs approach to business, notably its hassle-free all-inclusive pricing and its customer service.


ICC releases 30% brighter glow-in-the-dark ink


I


nternational Coatings has released its


improved Glow in- the-Dark 108 ink. This ink produces a bright, greenish glow when


exposed to light and viewed in a darkened area. Mark Brouillard, International Coatings' product manager, said: "Our new formulation


increases the glow strength of Glow in-the-Dark 108 by about 30%. The longevity and intensity of the glow has also


Custom Gateway produces white paper explaining on demand business models


C See the difference


been greatly improved." Glow in-the-Dark 108 offers a vibrant phosphorescent glow that draws attention in any nighttime or darkened setting. It can be used as a stand-alone ink or in conjunction with other inks to create an intense glow effect.


Incorporating Glow in-the-Dark 108 to any artwork and design is an effective way to add focus and interest to a print. Its vibrant phosphorescent nature draws attention in a darkened or nighttime setting. Glow-in-the-Dark is an excellent product for seasonal prints as well as for party or special occasion designs.


www.printwearandpromotion.co.uk


ustom Gateway has produced a white paper titled ʻOn demand


business models explainedʼ, to answer one of the


questions that the team is often asked. Written by CEO Andrew Talbot, the white paper is a detailed


exploration of the different business models and products that can be made possible by adopting an on demand fulfilment strategy. Topics covered within


Goldstar introduces new mini catalogue A


new gift set and 10 special offers are among the exciting features of Goldstarʼs new mini catalogue ʻ2019 – The Art of


In the new Mix and Match Gift Set, customers can combine two products of the Bowie range (ballpoint pen, stylus pen or mechanical pencil) and pick any colour they want at a very attractive price. Significant


The white paper


the white paper include; photo gifts, personalised gifts, home decor, instore personalisation, souvenirs, web2print and workwear, teamwear and uniforms.


● To download the free white paper visit www.custom-gateway.com


October 2019 | 13 |


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