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Education Spotlight


Lenovo invests in education tech to attract new business


Lenovo has launched ConnectEd education, a new channel programme to attract in new partners through rewards and initiatives. Here we speak with Jonathan White, Enterprise and Public Sector Director at Lenovo UK & Ireland to find out the latest on this new venture.


Jonathan White had this to say.


Please can you explain more about the recent launch of Lenovo’s new ConnectEd education channel programme? Our newly launched ConnectEd Programme is an education channel programme and our largest investment in the sector to date. It is designed to support our existing channel community and to attract new partners through rewards and initiatives. It will also support our partners’ national programmes and


geographic-specific projects. Our partners will become a ConnectEd community which will collectively deliver the best technology to the classroom and drive an additional £20m worth of business. We already have an expanding portfolio of education products and solutions.


What will the investment be used for? Our investment is designed to ensure that our channel partners are given the expertise and support needed to empower the next generation of talent through our technology. Our ConnectEd community will have access to rewards and will receive expert training and certification across all education products.


What involvement does Lenovo have in the education sector and how important is this market to the company? Te education sector is hugely important to Lenovo and we


40 | September 2022


recognise the increasing importance of delivering the right technology for schools, especially over the last few years. Te pandemic accelerated the adoption of technology, which helped keep people connected through a difficult time. But it also highlighted that there is a clear digital divide across the UK and many people do not have the same opportunities because they lack access to the right technology and digital skills. As a technology leader, we are on a mission to help reduce digital


poverty and ensure that there are equal opportunities for all. By working with local charities and giving money, technology and expertise, we will fight to help improve digital equity in the UK.


What technology solutions does Lenovo currently specialise in offering to the education sector? Te pandemic has changed the way education is carried out and we want to make sure our technology solutions and products reflect these changes. As a technology provider, we partner with our customers to develop and deliver innovative solutions to enhance learning today and into the future. Last year, we announced a new generation of laptops specifically


designed for education which are supported by wide-ranging soſtware and services offerings to facilitate learning in a new world. Offering a broad choice of Windows or Chromebook systems powered by AMD or Intel processors, the new laptops provide durability within distinctive designs. Tey include features that help


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