BRAND NEWS


Fini launches Mini Mochis UK


Leading confectionery brand Fini is expanding its UK range with two new SKUs: Fini Mini Mochis Fruits and Fini Mini Mochis Berries, tapping into the growing demand for globally inspired sweets. Mochi is increasingly popular with UK shoppers, with research showing 78% now purchase Asian-inspired bagged snacks, while online discussions around Asian sweet and savoury treats have grown 9% year-on-year. Fini’s new Mini Mochis are designed for both impulse and sharing occasions, offering chewy textures and bold, fruity flavours to help products stand out on shelf. The launch follows Fini’s strong performance in wholesale, particularly with Parfetts, where the brand became the fastest-growing


confectionery in the last 52 weeks, achieving 37% growth. Front-of-depot displays, in- depot sampling, and digital campaigns have all supported this success, creating a proven blueprint for wider UK rollout. Steven Greaves, Managing Director UK and Ireland at Fini, commented: “Mochi is no longer a niche trend – it’s firmly moving into the mainstream. Our research


Haldiram’s launches Gul Crunch Ladoo for Valentine’s Day


shows strong purchase intent and standout sensory appeal, which gave us real confidence in launching Mini Mochis Fruits and Mini Mochis Berries into the UK market. What’s been especially encouraging is how quickly the range has performed in wholesale so far. There’s clear demand for something different in confectionery, and mochi delivers on flavour, texture and excitement.”


HAPPi joins Dubai chocolate craze with new Easter egg


Oat milk chocolate brand, HAPPi, is launching a cracking new flavour sensation for Easter 2026, with its Pistachio Crunch egg, crafted from delicious oat-m!lk chocolate. WIth a nod to the explosive


Haldiram’s has introduced Gul Crunch Ladoo to the UK market ahead of Valentine’s Day, expanding its confectionery range with a rose-based sweet positioned as an alternative to traditional seasonal gifting options. The product is part Haldiram’s Khaas


of


Collection and is manufactured in India. Gul Crunch Ladoo combines almonds, cashews and pistachios with jam made from rose petals, and is finished


with a rose-petal coating. The company describes the flavour profile as nutty with floral notes and a textured finish. The product is suitable


for vegetarians and is gluten-free. It is available in boxes of six, nine and 16 pieces. Haldiram’s said the launch forms part of its broader expansion strategy across the UK and Europe, with a focus on introducing Indian confectionery products to a wider retail audience.


8 • KENNEDY’S CONFECTION • FEBRUARY 2026


Dubai chocolate trend, plant- based chocolate fans will be able to enjoy HAPPi’s new Easter egg launch which blends pistachio and Kanafe (Kunafa) in an oat milk chocolate egg, offering a sophisticated balance of sweet, nutty flavours and a crispy crunch, with smooth, velvety chocolate that’s rich in Middle-Eastern flavour. “Every year we consider the


best flavour trends to inspire our latest Easter egg launches. Dubai chocolate continues to be huge in food and drink so producing an egg that’s inspired by those flavours seemed a no-brainer. Plus, the fact that it’s plant based offers more customers the chance to experience this delicious flavour combination,” explains HAPPi founder, Gavin Cox. Boasting 100% natural ingredients, the new launch from


HAPPi is perfect for anyone looking for a great plant-based alternative this Easter. With its brightly coloured ‘pistachio-green’ packaging, the new launch will really stand out on shelf. The new Pistachio Crunch egg also uses fully recyclable and compostable packaging. HAPPi is committed to sustainable farming, ensuring its cacao is ethically-sourced from renowned family-owned Lukar’s Chocolate in Colombia. HAPPi’s Pistachio Crunch


Easter Egg (RRP £15.00, 155g) will be available from Waitrose and Amazon. This latest addition to HAPPi’s Easter egg range joins five other flavours, including; Plain M!lk, Salted Honeycomb and Cherry & Almond.


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