SBC SUMMIT AMERICAS PREVIEW


Altenar heads to SBC Summit Americas with North American-focused offering


Altenar is excited to announce its participation in the upcoming SBC Summit Americas, where the company will be showcasing its cutting-edge sports betting solutions, tailored specifically for the North American market.


for quick, outcome-driven betting moments. The company has also placed significant emphasis on player proposition markets, aggregating data from five providers to offer an unparalleled depth of options across major US leagues. This approach allows Altenar to deliver up to 800 betting options per game, catering to bettors who seek personalised and varied wagering opportunities. Enhancing this is the platform’s support for same game parlays, enabling users to combine multiple selections within a single event – a feature that has become a staple in modern sportsbooks.


With a technology suite designed to empower growth and a team ready to engage, Altenar invites delegates to discover how its solutions can drive success across the North American sports betting landscape.


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isit the Altenar team at Stand C120 to experience first-hand how its technology and expertise can elevate sportsbook operations across the continent. Leading the Altenar delegation is CEO, Stanislav Silin, alongside key figures including Director of Operations, Antonis Karakousis; Sales Director, Sam Hill; LATAM Sales Manager, Frederico Caputi; Sales Manager, Matthew Ferrara; and Account Manager, Giannis Avgoustidis. With such a diverse and experienced team on-site, visitors will have the opportunity to engage directly with the minds behind Altenar’s continued growth in the Americas.


STAND HIGHLIGHTS


A major highlight on the stand will be Altenar’s self-service betting terminal, a core component of its omnichannel strategy. Designed for a seamless player experience, the terminal empowers retail operators to provide advanced, tech-forward betting services — a critical feature as North


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American markets look to integrate physical and digital offerings.


As the region continues to grow and mature, operators face the dual challenge of standing out in a competitive landscape while maintaining profitability. Altenar addresses this with several standout features tailored to local demands. Altenar boasts a dedicated team of traders focusing solely on US sports and the North American market. Their localised expertise helps ensure a responsive, profitable sportsbook offering that speaks directly to regional preferences.


DATA BACKBONE


In a market where speed and accuracy are paramount, Altenar’s integration of official data feeds from world-leading rights holders ensures the delivery of fast, reliable, and trustworthy odds. This data backbone supports an expansive product offering that includes micro betting, an increasingly popular feature that satisfies demand


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