ONLINE NEWS


Rank to deploy real-time ‘Hawkeye’ system as part of Safer Gambling rollout


Rank Group have developed an innovative real-time safer gambling monitoring desk as part of the Group’s continued roll-out of safer gambling measures.


The Grosvenor casino and Mecca bingo owner has invested significantly in the firm’s Customer support hub in order to identify, more swiftly, customer online behaviour that may require interventions, building on real-time player monitoring that has been underway for a number of years.


The initiative places particular focus on high- velocity players who show player behaviour changes, often suddenly, and who might not be picked up by existing safer gambling controls and thresholds.


Liam Smith, Director of Customer Services at Rank, said: “We’ve made significant strides using artificial intelligence to power our propensity model which looks to identify potential gambling-related


iSoftBet appoints Khan new CFO


Online games supplier and content aggregator iSoftBet has appointed former Deloitte, Firstrand, Barclays and Investec senior financial services expert Noorul-ain Khan as its new Chief Financial Officer (CFO). Khan is a qualified chartered accountant with more than 20 years’ financial services experience across multiple


disciplines including private equity, regulation and compliance, as well as diverse industries including the motor industry.


She has held finance director roles at Barclays Africa, FirstRand, Investec, Value Capital and Basileus with a proven track record of managing teams across South Africa, the Middle East, and the UK. iSoftBet has significantly bolstered its senior management team in the last year with the appointment of their Chief Marketing Officer, Head of HR and Chief Technology Officer. Nir Elbaz, CEO, iSoftBet, said: “I’m delighted to welcome Noorul-ain to the senior management team. She has a vast wealth of experience and knowledge that will be of huge importance to the business as we continue to expand and drive further growth.


“We have hired some incredible talent in the last year and the benefits are coming through with our teams delivering exceptional, innovative and compelling products and solutions that are adding significant value for our customers and their players.”


harm, and we’ve also refined our digital affordability framework to assess customers at every stage of their time with us, from registration, through to deposit and withdrawal. We’re well aware that this work will never be complete, but we’ve upped the pace of our innovation and deployment in terms of SG and that can only be good for players in terms of delivering the optimal levels of protection.” “We’re very aware that high-velocity play is an area of concern and that’s why we stepped up our focus on addressing this issue over the course of the last year. We are determined to give customers the safest possible experience with us when they play across our digital brands and the


Hawkeye system adds another layer of protection to our full suite of safer gambling measures across the business.


“The inspiration comes from trading desks which are able to monitor incoming transactions as they happen. We wanted to better identify changes in behaviour, as close to real-time as is possible, in order to ensure we can support those customers, where appropriate. We’ve been building the desk over a considerable period of time and it will continue to be refined as we improve our understanding of player behavioural change.” In recent years, Rank have initiated a suite of safer gambling enhancements, based in their Customer support hub, including around-the- clock customer monitoring since the start of the COVID-19 pandemic, and a significant increase in the number of colleagues dedicated to delivering player protection across the Group’s venues and digital brands.


Stakelogic acquires Hurricane Games


Stakelogic has continued its recent acquisition spree by announcing its takeover of rising star studio, Hurricane Games.


The strategic acquisition comes just days after Stakelogic acquired Belgrade-based Smart&Applied as part of efforts to enhance and grow its in-house game development capacity. Following the takeover, Smart&Applied was rebranded to Stakelogic Serbia.


The acquisition of Hurricane Games further strengthens Stakelogic’s development capacity. The developer had been working closely with Hurricane Games and its team via its Greenlogic development partner program, making it an ideal acquisition target for the fast-growing provider. The Hurricane Games team will be retained post-acquisition and will be given creative and technical freedom to design and develop games while also being supported by Stakelogic and its team of designers, developers, marketers, mathematicians, and more.


Stephan van den Oetelaar, CEO of Stakelogic, said: “The acquisition of Hurricane Games takes our in-house development capabilities to the next level, allowing us to grow at pace while also delivering new, exciting content to our operator partners on a regular basis.”


“Hurricane Games was one of the first studios to join our Greenlogic Program, so we have plenty of experience working with its team of incredible talent to create games that stand out in operator lobbies and deliver a superior player experience.” “I’d like to welcome Hurricane Games to the Stakelogic family and look forward to seeing some truly special slots leave our production line over the coming months and years.”


Greentube introduces jackpot titles in Switzerland with Casino Luzern


Greentube, the NOVOMATIC Interactive division, has teamed up with Swiss operator partner Casino Luzern to distribute its portfolio of jackpot titles in the country. During a month-long campaign, Greentube’s popular jackpot content will be promoted via Casino Luzern’s mycasino.ch brand and made available to their customers for the first time. Titles include Cash Connection – Charming Lady, Red Hot Burning Clover Link, Phoenix Fortune, and Book of Ra Mystic


Fortunes, as well as all the games in the popular Diamond Link series.


Casino Luzern has created a specific ‘Greentube Jackpots’ category on its website dedicated to the new content which will grant Swiss players access to fresh and exciting games that have been proven in the market.


Greentube content first went live with Casino Luzern in August 2019.


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