IoT
PACCELERATING THE I
ndustria Italiana interviews Analog Devices’ Marco La Ciacera, regional sales manager, and Brendan O’Dowd, general manager, about industrial automation, Industry 4.0, and how to prepare for the factory of the future.
WHAT DOES IT MEAN FOR ANALOG DEVICES TO FACE THE EMERGING SCENARIO OF THE INDUSTRIAL INTERNET OF THINGS? The implementation of the Industrial Internet of Things (IIoT) is not a question of making existing systems and processes faster, more efficient, or more accurate: it calls for the adoption of completely new and different technologies. Functions such as condition-based monitoring (CbM) and systems such as autonomous vehicles and cobots were never before found in factories, but are core elements of the IIoT.
By digitizing and connecting factory operations, the IIoT has also given rise to new requirements for safety equipment and processes and for data security that were never needed before.
For Analog Devices’ entire existence—it was founded in 1965—we have been dedicated to the development of analog-to-digital capabilities: to sense, measure, interpret, connect, power, and secure. These capabilities are an ideal match for the requirements of customers that are implementing the IIoT.
HOW CAN ADI CONTRIBUTE TO THE CREATION OF A NEW GENERATION OF INDUSTRIAL AUTOMATION INFRASTRUCTURE INSPIRED BY
46 FEBRUARY 2020 | FACTORY&HANDLINGSOLUTIONS THE IIOT PARADIGM?
Analog Devices is not a typical semiconductor company: we push beyond the boundaries of silicon technology, investing heavily in software, systems expertise, and domain knowledge within our key markets. This enables us to address our customers’ challenges at the system level and to help them find the best way to achieve successful outcomes.
This capability is reflected in the unusual structure of Analog Devices. It is not organized along traditional product lines. Instead, everyone involved with customers is in one of two types of division:
• Technology divisions have world-class expertise in technologies such as signal processing, sensing, and power management.
• Market divisions take a system-level view of the customers’ requirement in applications, such as CbM or robotics, and help customers integrate products and systems from Analog Devices and our partners into an effective solution. This means that Analog Devices can lead companies that are working to implement the IIoT through the development and implementation of an application such as condition-based monitoring of industrial machines or the replacement of driver-operated forklift trucks with autonomous vehicles. We can also help these industrial companies make proper provisions for the safety of factory workers and for the security of networked data—safeguards which go hand-in-hand with the introduction of new IIoT technologies.
WHAT IS THE VISION AND STRATEGY FOR THIS INDUSTRY SECTOR?
The idea behind the IIoT is to improve productivity through the digitization
ATH TO INDUSTRY 4.0
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