NEWS €7m to support the recycling of Lucozade bottles


Suntory Beverage and Food Ireland (SBFI) is investing €7m to support the recycling of its bottles by renovating the packaging of its Lucozade brand. The investment will ensure that the Lucozade Sport bottle is only made from recycled plastic, saving some 3,500 tonnes of virgin plastic annually. Alongside this, the bottle will be redesigned with a smaller label – reducing the volume of plastic used previously and ensuring that every bottle can be recycled again. Although they’ve always been recyclable, the new labels which feature on-pack recycling prompts ensure that the bottles can be sorted into the clear waste stream to be recycled back into bottles at recycling centres.


All these changes save about 9,000 tonnes of CO2, contributing towards the company’s net zero target. This is because the shift from using virgin plastic made from fossil fuels to recycled plastic (rPET)


reduces CO2 emissions by approximately 79%. New targets announced by SBFI recently set its ambition to reduce greenhouse gas emissions by 50% by 2030, on the way to net zero by 2050.


These commitments form part of the company’s €9m investment to make its packaging more sustainable. Other recently-launched initiatives include a newly-designed Ribena bottle and the replacement of plastic straws with paper alternatives on all Ribena cartons. Further changes will come next year as the business works towards its commitment to make plastic packaging completely sustainable by 2030. “We’re making a huge investment to ensure we get our bottles back, and hope that Lucozade fans across the country get behind us by helping to recycle. We’re committed to giving those that love our drinks the most sustainable options possible and this step represents real progress towards our 2030 sustainable plastic packaging goals,” said Mark Aherne, General Manager at Suntory Beverage & Food Ireland.


Lucozade Sport’s new rPET bottles and reduced sleeve design have been endorsed by Repack Ireland’s leading recycling charity, who endorses the actions.


“These changes to the Lucozade bottle range demonstrate Suntory Food & Beverage Ireland’s continued commitment to delivering a circular economy for plastic bottles in Ireland. As signatories of the Repak Members’ Plastic Pledge, these positive changes, coupled with previous design changes to Ribena bottles, demonstrate the signifi cant steps being taken by the company in helping to increase plastic packaging recycling rates here in Ireland,” said Séamus Clancy, CEO, Repak.


Lucozade bottles are undergoing a major


redesign to keep them ‘green’


Newbaze Ireland Nutrition chooses Datalogic scanners for baby formula QA


in a safer and more scientifi cally-controlled environment, and Ireland is known for natural, green and wholesome dairy farming. The Carrickmacross facility is a new venture by the Shanghai-based Newbaze Group, investing in Europe for the fi rst time. The milk formula is sold under the Ireliffey brand. Newbaze is using multi-faceted computerised cameras and visual sensors to capture the identifi cation and traceability parameters on every can and applied QR code. Chinese consumers buying the blended formula powder can scan the QR code with their smart phones, and see exactly where the can was produced, the manufacturing and expiry dates, and other safety information.


Newbaze Ireland Nutrition facility uses Datalogic solutions


Newbaze Ireland Nutrition is using Datalogic’s MX-E processor, E100 cameras and Matrix 300N barcode readers for machine vision at its new facility in Carrickmacross, County Monahan. This state-of-the-art facility is designed for dry blending of infant and follow-on milk formula.


Chinese consumers consider Europe to offer the world’s highest-quality baby food, made


8 July/August 2021 Irish Manufacturing


Newbaze Ireland Nutrition also needs to comply with the EU853/2004, EU178/2002 and China GB23790 food safety regulations and prove this compliance. This means that every batch of baby formula must be 100% traceable. Datalogic partnered with Automatic


Identifi cation Systems (AIS), experts in inspection systems for large food and beverage companies, to design and build this solution for QA and traceability.


“AIS designed our system to check each of these parameters so that we can prove with


certainty that every can of formula is correct. For example, the system looks for text, and checks that it is present, complete, correct and legible. It provides a positive verifi cation that every can of formula we produce is right,” commented Newbaze.


“We combined a number of technologies in the solution,” Simon Smyth from AIS. “Newbaze Ireland Nutrition uses a barcode, a QR code and printed human-readable characters on the top of each can. The barcode can be anywhere on the can, so that had to be readable at 360 degrees. Our solution reads all these codes in one pass, and we cross-check the data to be sure that everything matches. Datalogic’s cameras, scanners and Impact software were clearly the best choice for this project. Their off- the-shelf products fi tted perfectly, and we added our own software that talks live to the traceability solution and feeds back data in real time. We then tested the full solution in our Dublin laboratories using cans manufactured by Newbaze Ireland Nutrition.”


Newbaze Ireland Nutrition is now set to offer this state-of-the-art manufacturing facility to other European food producers, for both large and small production volumes.


www.irish-manufacturing.com


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