BARCODING, LABELLING & PACKAGING  BERRY GLOBAL Not all tethered closures are equal


Vincent Clauzel, executive vice president, food, beverage and specialities, at Berry’s Consumer Packaging International division, says the company is focusing on the end-user experience which is essential to ensure consumer buy-in.


A


t leading packaging solutions provider Berry Global high performance, robust solutions and intuitive functionality will


be crucial to achieving full consumer buy-in to tethered closures for plastic bottles, which have now become mandatory throughout the European Union and have been increasingly adopted in the UK.  independently asked consumers to test a range of tethered closures and Berry’s solutions stood out as user-friendly, functional and comfortable caps that consumers love.





into force in June last year and is part of the EU’s Single Use Plastics Directive, requires plastic bottle caps to remain attached to containers up to three litres in size after opening. Although not a legal requirement in the UK, drinks manufacturers are adopting a standard closure across all markets for ease of production and 


34 February 2025 Irish Manufacturing


As one of Europe’s largest plastics recyclers,


Berry recognises the value of recovering the   adoption of tethered closures will therefore help to increase recycling and reduce littering and waste.


 been recognised by the beverage industry and  tethered designs are equal in terms of their convenience and functionality. Consumer feedback has made it very clear that tethered closures should not impede the drinking experience. All our designs ensure that the closure opens to a wide angle and clicks into place to keep it away from the face. It is then also easy to replace it on the top of the bottle for reclosing.


 represented a once in a lifetime opportunity for closure suppliers to optimise their product


portfolio with the next generation of designs – an opportunity that Berry seized with both hands. Berry invested in development and tooling


to make tethered closures a viable reality, and continues to invest to ensure its closures meet the demands of customers and consumers.   and applications, including still waters, juices, carbonated soft drinks, and sports drinks. Berry is now working on further designs


for additional end-markets in order to offer a comprehensive range of tethered closure solutions for customers.


 and manufacturing capabilities, we are ideally placed to support our customers on a national and international level, ensuring both product quality and supply chain resilience.  thinking circular packaging solution, but they must remain practical and user-friendly.


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