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PRODUCT NEWS


Demand for mouse control set to surge as scientists point to disease threat


A


surge in demand for rodent control is looming for retailers after scientist discovered a new disease threat from the common house mouse. STV is prepared for record winter sales of rodent baits thanks to fears that mice may now be capable of transmitting diseases like bird flu to humans. The comprehensive range of Home Choice baits provide reliable control with only 50% of the poison. Paired with The Big Cheese Rat & Mouse Bait Stations, it’s the easy, reliable and cost-effective solution for consumers who fear a mouse infestation this winter


House mice have been found to be infested with H5N1 bird flu and scientists are concerned that this brings the disease into much closer contact with humans and presents a high risk of exposure and infection*. This threat makes the effective control of house mice even more important, and homeowners need easy and reliable ways of dealing with the problem. The Big Cheese All-Weather Block Bait is the UK’s best- selling mouse control product thanks to its highly effective results and the simplicity and security of use. Sales of All-Weather Block Bait have grown more than 30% in the past two seasons, and associated sales of The Big Cheese Bait Stations have shown a similar and dramatic upturn in demand. Edwin Allingham says “We expect the sales of mouse control to grow significantly this winter, and we know the retail challenges of keeping up with surges in consumer demand. We’ve put together a simple, great value Development Deal, including a compact display stand, so that our retail partners can maintain the stock they are inevitably going to need, and also enjoy a great 60% margin on sales.”


To secure your The Big Cheese Home Choice Bait Development Deal, contact your local STV sales agent or call us directly for more details.


STV International Ltd Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB Phone 01953 881580 Email info@stvuk.co.uk


*Daily Telegraph 5 June 2024


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