PRODUCT FEATURE
Quality sprayers for a new generation of home & garden lovers
“There’s a reported 3 ½ million new consumers who’ve taken up gardening in the last 2 years. There’s also been a surge in home improvement as people focus on creating relaxing entertaining spaces with a reported 48% increase in DIY-related searches. Searches for ‘fence paint’ shot up by 196% during 2020!”
Phil Spencer, MoveIQ
These new market entrants began their journey out of necessity, almost exclusively online, and now lockdowns seem to be over, they’re venturing out into DIY and garden retailers. When it comes to choosing the right equipment for their garden and home DIY tasks, they’re looking for simple, easy-to-use and good quality products in an accessible and attractive style. The Defenders range of sprayers and spreaders has been designed to meet the needs of these new home and garden loving consumers, with a focus on ease of use, plus some interesting
unique features that
make them more accessible and user- friendly than traditional brands. Reaching tricky areas with a good quality sprayer is now easy thanks to the All-ways home & garden sprayers which work at all angles – even when upside down! They are available in a range of styles and sizes from a 500ml trigger spray up to a 2 Litre pressure spray version.
The Defenders range includes a heavy-duty timber and fence sprayer designed for the effective application of all water-based timber treatments. There’s also a full range of pressure sprayers from 2 Litres right up to a professional style 12 Litre knapsack sprayer as well as hose end diluters, granule applicators and a range of attractive indoor houseplant sprayers, all priced to deliver best value with great retail margins.
Many consumers now seeking
more sustainable solutions are moving away from single-use ready- to-use sprays, so the Defenders range is made from durable, high- quality materials to give many years of serviceable life – and they’re all recyclable too. There’s even a version that’s designed to turn an old used drinks bottle into a handy pressure spray. So, they will appeal to all shoppers looking for more sustainable solutions.
Nick Hood, Marketing Manager said “Sales of the Defenders range were very strong online during 2021 and we’ve seen some really great reviews from consumers. We want to make sure our retail partners now get to share in the success of this range and we’re offering some great trade discounts.” To find out more about the Defenders range of home & garden sprayers and spreaders, and see our latest discounted trade prices, go to
stvuk.com/defenders
STV International Ltd Phone 01953 881580 Email
info@stvuk.co.uk
16 DIY WEEK MARCH 2022
www.diyweek.net
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