PRODUCT NEWS
Much like forecasting the British weather or the referendum outcome, predicting consumer demand and working out the precise level of required stock in the highly seasonal garden market is a bit of a dark art. Acknowledging just how challenging out of stocks can be for garden centres in a busy gardening season, Kelkay has come up with a strategy to support its retail partners and ease the stress that comes with predicting stock requirements for Easy Fountain water features. On selected Easy Fountains for next year Kelkay will be building unprecedented levels of stock to allow them to guarantee full availability through the season for loyal stockists. Kelkay hopes this will give its retailer partners the confidence to list key lines and build high impact displays in the knowledge that they can rely completely on stock throughout the season, regardless of what the weather brings or the impact of Brexit. “We work so hard to manage adequate stock levels across a total of 600 lines but sometimes the unpredictable peaks in demand for certain products catch us out,” said sales director Richard Pyrah. “The new Bestseller water features will mean peace of mind for us and our retailer customers on those lines which we know will be in constant demand.” To find out how you can benefit from the new Bestsellers guarantee and learn exactly which lines will feature visit Kelkay’s stand at GLEE. 01405 869333
www.kelkay.com Do you receive our digital edition?
In the 70th year of manufacturing access equipment, Lyte is still adding new products to an ever- expanding portfolio. The latest is the innovative Xtra step with detachable tool tray and safety handrail. Available in tread sizes from 3 to 7, this versatile stepladder has an extra wide top platform suitable for the DIY enthusiast. Manufactured to British Standard EN131, it is safe, reliable and suitable for occasional use by professionals in a light trade environment. Features include extra strong aluminium deep treads for comfort and safety, 95mm deep, high back rail for extra support and a safety rail 600mm high above stepladder platform. 01792 796666
sales@lyteladders.co.uk
Featuring Dunlop’s Hydroloc drying technology, Dunlop Pro Decor Fibre Reinforced Smoothing and Filling Compound is a versatile product suitable for both internal and external repairs. Brilliant white when dry, it can be used to fill cavities, holes and grooves and to patch facades before applying paints and renders. Because it is fibre reinforced it can be used to repair internal areas at risk from damp or water ingress. Hydroloc technology helps the product dry evenly throughout, allows moisture evaporation and is paintable within two hours. Suitable at up to 20mm thickness, it does not crack or shrink and is available in 5kg packs. 01782 591 160
info@building-adhesives.com
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Digital issue sponsored by SERVICE • SUPPORT • INTEGRITY 6 DIY WEEK 8 SEPTEMBER 2017
Gorilla Glue is extending its adhesive and tape expertise into sealants with the launch of the Gorilla Mould Resistant Sealant range, offering consumers a lifetime guarantee. Gorilla Sealants follow the brand’s overall ethos of being high quality and GorillaTough and look to drive category growth with this new premium offering. “When in front of a busy sealant fixture, consumers are often overwhelmed with the amount of choice available when trying to select the right product for their needs,” said managing director Simon Damp. “At Gorilla we strive to keep things simple and as such, we have developed an all-purpose sealant that is not only waterproof, mould and mildew resistant, shrink and crack proof but easy to use. According to our consumer research, when selecting a sealant, these are the top product attributes that people look for.” The new all-purpose, Gorilla Mould Resistant Silicone Sealant range is said to be the ideal solution for use in showers, bathrooms, kitchens, windows and door frames. The range is 100% waterproof, won’t yellow over time, is flexible and durable and guaranteed to be shower-ready in just 30 minutes. Gorilla White and Clear Sealants are available in 295ml cartridges with a RRP of £9.99 each. The company’s product range includes glue, heavy duty grab adhesive, wood glue, epoxy, Super Glue Impact-Tough Formula Super Glue Brush & Nozzle, tape, clear repair tape and heavy duty mounting tape. 01257 241319
eusales@gorillaglue.com
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