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MERCHANDISING


Cleaner Retail is helping retailers to stop the spread of Covid-19 with a one-stop solution for safe trading. DIY Week reports


W


ith of


the the


impact Covid-


19 pandemic expected to change the way we shop for the


long-term, Ivyline – more popularly known for its range of trend-led indoor plant pots – has launched Cleaner Retail with one mission in mind: to help retailers get ready to open, re-main compliant in regards to hygiene and social distancing, and ultimately, stay open with a cleaner and more efficient retail environment to meet the demands of the post-lockdown world. From sanitisation and hand washing stations, social distance signage and clothing, to PPE kit and equipment and screening, Cleaner Retail is a ‘one stop shop’ for everything needed to get UK retailers back up and running by providing solutions to help prevent the spread of the Corona virus both front and back of house. The products available will focus on the


14 DIY WEEK APRIL 2020


CLEANER RETAIL


A


par-amount importance of staff and customer health and wellbeing. The full Cleaner Retail offering be


can found online at www.


cleanerretail.com, with retail- ers being able to access four core product areas – Eliminate, Protect, Direct, and Care. Hero products will include Ramsol’s


Sanitiser


Disinfectant Spray (available in both 22 litre and 500ml), which contains active biocides, specifically designed for the cleansing and disinfect-ing of hard


and


surfaces including food areas. This movable sanitiser vaporises in just 20 seconds for maximum efficiency. Cleaner Retail’s sanitation units can also be easily in-stalled throughout the store, offering customers and staff vital ongoing access sanitise hands and trolley handles. Watch out for further developments in this area.


Portable wash stations are also expected to prove popular as they provide the necessary means for staff to ensure high levels of


soft


hygiene are adhered to both on and off the shop floor to. Handwashing with soap and water is one of the cornerstones of government guid- ance to safety in the workplace. On the shop floor staff and customers are offered ad-vanced levels of protection with Cleaner Retail’s screening options, all of which can be quickly and easily installed at the till, entrances, areas of high footfall or queues, through-out warehouses and even outdoors. Talking about this new venture,


Scott Thomas, manging director of Ivyline and founder of Cleaner Retail said: “More than anything Cleaner Retail has been set up to help retailers with their safety and sanitation needs as we transition into a new normal. Seeing so many retailers close their doors at the start of the Covid-19 lockdown was a wholly disheartening experience, especially as we were on the precipice of what looked to be a highly profitable Easter sales period, especially for garden retailing. We


www.diyweek.net


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