RANGE REVIEW TOOLS
RANGE REVIEW: TOOLS
in Suf f
D each other
ale Mic began his in the tool years ago, tool hire b Beccles tow
time but confesses he ha
benefitted om edible incr fr oject
cklebur gh s journey l trade 22 opening a usiness in e
wn centr
folk. He was just 21 at the as always self-belief
when it comes to a project. Over the has adapted and
a garden shop when Dale’s sister Kirsti, joined the company
years the business changed, including the opening of ,
r, y. “We had
one in peak season – the gar eally complemented
and tool parts r .”
However, thatr side of thecompany
later ceased, along with the hire focus solely on r
, g
operation, with plans instead to etailing tools and
developing an online business. affair
secretary. Wey. 22 WEEK DIY
And it is still very much a family r, with Kirsti still involved in the company in the role of property “We have worked
together all these years,” says Dale. “It shouldn’t work because we e ar
24 MAY 2019
the weird and wonderful idea of opening a gar den shop,” says Dale. “It was a great business and a str ong den
CR TO
Independent – more than create a mod Fiona Garcia
And, no doub a eat deal of fa
gr
both passionate p I also have absolu her
r, as I do with my
to take the huge the business to premises on an in the outskirts of th just a mile away site – which was it came to mov
fr
OOL HEAV AVEN REATINGA
dern, premium quality tool store, a reports.
utely 100% tr e leap to r
eople – but it does. ust in
m y entire team.”
o a much lar ndustrial estate on Although
he town. y om its former
s a Godsend when ing stock, laughs
t they all needed aith in one another elocate ger
g
tool specialist, Epic Tools has moved to brand new premises this month doubling its footprint – as owner Dale Mickleburgh with even grea
burgh follows his vision to ater potential online.
Dale – meaning it is still relatively local for its loyal customer base, the move was a huge decision for Epic Tools and took a lot of hard work and planning to execute smoothly
p y.. most demanding things you
as a business,” Dale explains. “You and also make sure that you ar
still need to feed the online business e
meeting demand from customers coming into your existing shop. We
We
“Re-locating like this is one of the can do You
t
tried to keep the old shop open for as long as possible, so as not to let down egular customers… It
w t
any of our r was a very challenging transition. I ont
think we had to close our store fr for 10 days in total, which isn’t bad. I had a list of certain things that had t
to get done each day in or achieve our goal and it seemed to work because it all went to plan.” He continues: “As soon as I had unning
der to
w t
the new site, I was up and r
www.diyweek.net
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