HEATING & PLUMBING
approach, ensuring we are getting to meet the right people on a regular basis to prove we care and want to support these guys and it’s appreciated. We’ve launched our mobile training academy and that has proved popular, taking training to merchant car parks and installer premises up and down the country – this month we’ve com-pleted the Travis Perkins ‘Stelradisation’ process – visiting the last couple of branches we hadn’t made it to in the previous few months and that’s a process we intend to continue into 2020.” More investment has also gone into the Quotation Team and Customer Service team which Harvey says has paid “huge dividends, with customers gaining confidence
in what we do and how we operate for them, building trust with merchants and specifiers – providing a speedy and accurate service that they appreciate. “We’ve targeted specific niche markets within the overall radiator marketplace – with notable success in particular in the LST marketplace. We’ve upped our emphasis on the niche, through pipeline tracking, via our technical support team, a new CPD, training and increased help from our internal support staff – and the outcome has been hugely successful,” he continues.
Over the next 12 months, Harvey says that the company will “step up to the plate across all the areas we’ve addressed this
past twelve months and improve still further. We’ll be keeping our awareness levels high – we’re renewing football and rugby club sponsorships, we’re sponsoring the Heating Installer Awards again next year, we will be launching new products throughout the year with a push in the kitchen and bathroom sectors. We’re launching a digital app that will allow installers and specifiers to visualise our products in-situ in a property. We’re stepping up our presence in Ireland – north and south, and our acquisition of Hudevad will be opening even more doors for us over the next twelve months. These are truly exciting times for us and the one thing we will not do is stand still.” BMJ
www.buildersmerchantsjournal.net November 2019
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