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event news


What Happened? • The Virtual Showroom is all about brand discovery. Browse the latest and most innovative products from exhibitors, including lookbooks, videos, news and more. Find suppliers and get in touch with them directly, all with a few clicks of a button.


• Exclusive Content. Glee Gathering presented two days filled with exclusive content. From peer-to-peer panel sessions to exclusive industry insights and essential business tips and tricks, Glee kept you up to date with the market from the comfort of your own home or office. Bringing you two days full of exclusive content and industry insight. Hear expert guidance on upcoming trends, essential business tips and tricks and advice on best social media practices. With four sessions taking place each day, there was session for you on the topics that matter to you the most.


• Brought to Glee Gathering by popular demand, the Product Showcase featured exciting walk-arounds, brand presentations and introductions to the latest products in exciting video profiles. With four hours of product showcases streaming each day, you’ll


have the opportunity to discover the newest products for next season and 2021 from hundreds of our exhibitors.


• Meetings. The platform enabled one-to-one meetings and virtual networking with the individuals who matter most to your business. Meanwhile, GIMA proudly presents GIMA Connect, an exciting speed-networking opportunity designed to put the best brands in front of pre-qualified and purchase-ready buyers.


• Awards. The Glee New Product Awards offered brands the opportunity to pitch their latest product to an expert line up of buyers who will choose the best product in each show sector.


New dates Hyve, the organiser of Glee, the UK’s leading garden and outdoor living trade show, announced changes to the scheduled event in 2020. As a reflection on conversations between the organisers and the garden retail market, Hyve made the decision that Glee 2020 will not take place this year. Glee will return as a live event at the NEC in 2021.


The team behind Glee are excited to host a virtual forum for the garden retail market this


autumn, taking place on 15 and 16 September 2020. More information on this online event will be available on the website in due course. ‘We have been listening to both our exhibitors


and visitors, and the feedback from garden retailers has been incredibly supportive of Glee. That has enabled us to take a fresh approach and bring the community together through the launch of a brand-new virtual forum.” says Matthew Mein, event director – Glee and Pawexpo. “We’re excited to have the opportunity to provide a new platform for interactive industry discussions and product discovery. “We are also looking forward to when the industry can meet again in person both at Glee at Spring Fair in February 2021, and Glee and Pawexpo 2021 taking place 14-16 September.” “We’re delighted that Glee is launching a virtual forum”, said Boyd Douglas-Davies, communications director, British Garden Centres Group. “We are looking forward to fully engaging with this in September. Glee is such a pivotal point in the year, missing a year was never an option for us. We wish Glee’s virtual forum every success and look forward to meeting everyone in person again in 2021.”


GCU Autumn 2020


www.gardencentreupdate.com | 19


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