IndustryNews
Darren Barker and Dan Brown join ESP sales team E
SP has welcomed two new members to its sales team as the company seeks to further enhance regional support and customer engagement across the Southwest, West Midlands and Wales regions. Darren Baker takes up the position of area sales manager for the Southwest. He joins the ESP team with a wealth of experience in sales across various industries and background in fi re and security engineering and electrical wholesale. His responsibilities include driving sales growth by building relationships with distributors and
Also in the news:
Analysis from BEAMA revealed that while the supply chain saw a positive upturn towards the end of last year, reaching a three-year high point for electrifi cation related sales in Q4 2024, there has been a worrying drop in business optimism, falling below the fi ve- year average. Investment intentions for 2025 worryingly plateaued.
According to MCS data, the UK is experiencing a solar boom, with the fi rst quarter of 2025 proving the strongest start to a year for
contractors, providing product demonstrations and identifying new business opportunities within his territory. Appointed as area sales manager for the West
Midlands and South Wales regions is Dan Barker. Dan’s career spans over a decade in sales at an electrical wholesale and at an electrical distribution company. His role will focus on proactively building client relationships and identifying opportunities with both new and existing accounts. His expertise includes product demonstrations, market trend analysis and off ering design support.
certifi ed solar PV installations on homes and businesses in more than a decade.
Leading power tool manufacturer Makita UK is enhancing its standard factory warranty policy on batteries from one to two years, applying to XGT, LXT and CXT battery platforms.
Baxi, its partner Oxford United and the UK’s largest suicide prevention initiative, Baton of Hope, joined together to host a day of training for Baxi staff and senior leaders for its suicide prevention and mental health initiative ‘Can We Talk?’.
JTL, a leading training provider for electrical and plumbing and heating apprenticeships in England and Wales, hosted a ‘Trade Talks’ open event at its Hull training centre for local employers.
World-renowned University of Bath academic Professor Furong Li is set to help the UK reach its clean power targets after being awarded a prestigious Research Chair position by the Royal Academy of Engineering. He will work with National Grid Electricity Distribution to make electricity supply more sustainable, resilient and aff ordable.
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8 | electrical wholesaler January 2025
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