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Ventilation


Helping the environment today and tomorrow


With Net Zero targets fast approaching, it’s becoming more important to everyone along the supply chain to make sustainable choices. End-users and contractors are increasingly choosing to use products from companies that are more sustainable and that can prove their environmental credentials. So, now is the time for electrical wholesalers to educate their customers about more sustainable choices and stock products that can meet these demands. Christian Rehn from ventilation manufacturer and supplier National Ventilation explains more.


T


he UK is aiming to reduce greenhouse gas emissions to 68% below 1990 levels by 2030 and has committed to reaching Net Zero greenhouse gas emissions by 2050. These are tough targets to meet and ones the construction sector needs to be on board with as it’s currently responsible for 40% of all global carbon emissions. But a shiſt in attitudes is helping make these targets a reality.


Consumer demand


With increasing awareness of the risks to the environment, consumers are more often demanding sustainable options. For electrical wholesalers this can mean reviewing what they stock, taking into account things such as product mileage – where was it made and how far has it had to travel to reach your store? Other important factors include energy efficiency and what the products are made from – do they include recycled components? Interestingly for wholesalers, customers are willing to pay more for sustainable products. The L.E.K. Europe Building and Construction Survey 20221


found


that, even with the economic issues caused by the pandemic, building contractors are willing to pay an average of 18% more for sustainable products and half of all consumers would pay extra for sustainable products. The survey also found that contractors choosing sustainable products was being driven by consumer demand for them. As well as lowering carbon emissions, reducing waste must be a priority for the industry. The UK construction industry accounts for 19% of plastic waste. According to the latest data from the Department for Environment, Food and Rural Affairs (DEFRA), the UK construction industry


16 | electrical wholesaler April 2023


“An increasing number of fans from forward thinking manufacturers are now made from recycled sources.”


increased its plastic waste output by 45.72% between 2019 and 2021. But what if, instead of creating plastic waste, the industry focussed on using this plastic as a resource, recycling it into new, robust products?


Ventilation transformation Ventilation is one area that is undergoing a transformation with an increasing number of fans from forward thinking manufacturers now made from recycled sources. This is great news, making it easier for developers, installers and wholesalers to make more sustainable choices. For example, National Ventilation’s sustainability targets are geared towards achieving significant improvements by the end of FY2025 . 90% of products manufactured will be made from a recycled source and over 70% of product sales


ewnews.co.uk


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