DESIGNER PROFILE: ROSAMUND MUIR
ROSAMUND MUIR FOUNDER AND DESIGNER OF ROSAMUND MUIR LONDON
Rosamund Muir is a British designer who launched Rosamund Muir London, in March 2020. Identifying both her own needs and the needs and frustrations of others, Rosamund Muir was driven to establish a brand offering heeled footwear, rooted in sustainable practices and with joy and empowerment at its heart.
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osamund designs with women in mind, injecting her uniquely British twist into elegant and timeless silhouettes. The result is beautiful shoes with enduring spirit, that are designed to be worn forever. Her mission for the Rosamund Muir brand is to create beautiful, stylish, handmade shoes without compromising on comfort. Each shoe is expertly handmade by a small team of artisans, using only the finest Italian materials, reviving age-old traditional techniques sustainably through exclusively small batch production, a zero-waste policy and the use of premium Italian surplus stock leathers. Rosamund Muir is passionate about ethical sourcing and ethical working practices, which is at the heart of her brand.
Commenting on the brands sustainably, Muir comments,
“I am particularly proud of the efforts we have made in creating a sustainable brand of footwear. I am always looking into how we can make improvements in this area. At Rosamund Muir, we love our slow fashion footwear ethos, producing classic and timeless styles. In production, we order minimum amounts of 100% by-product leathers from the most reputable tanneries in Italy, thus promoting zero waste. More leathers are only
ordered from our suppliers when required. Elements of our packaging are sustainable and eco friendly – our boxes are made from recycled cardboard and our shoe bags are made from organic cotton.”
Originally from Northumberland, Rosamund lived in Italy, Switzerland and France before moving to London to work in Design and Advertising. On becoming a busy mum of three, she decided to follow her passion for shoes, training at London College of Fashion (formerly Cordwainers College) in Footwear Design and Pattern Making - and the Rosamund Muir brand was born.
Launched in March 2020, Rosamund has seen great success in her early years of business, this success has seen her nominated for two awards in the 2022 Drapers Footwear Awards in 2022, which saw Rosamund Muir
Highly Commended as Footwear Designer of the Year.
A popular choice of footwear for celebrities including Amanda Holden, Daisy Edgar Jones, and Maria Bakalova, Rosamund Muir designs retail from £355 online and in selected luxury and sustainable stockists around the globe.
www.rosamundmuir.com | @
rosamund.muir
38 • FOOTWEAR TODAY • JANUARY/FEBRUARY 2023
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