NEWS BFA Update from CEO Lucy Reece-Raybould
The BFA is delighted to announce that our Chief Executive, Lucy Reece-Raybould has been invited to join the Department of International Trade's Trade Advisory Group (TAG) representing the Footwear Industry.
Lucy will take the position in TAG alongside BFA
members Jonathan Church from Cheaney and Tony Evans from The Jacobson Group. Together they will collectively unite to ensure the UK’s trade policy is well evidenced, resulting in positive outcomes for the footwear sector.
Speaking of TAG and her new role, Lucy said:
"The Department for International Trade is deepening it’s engagement with key industries and I am delighted that Jonathan, Tony and myself will be able to bring evidence from our industry directly to the policy makers at Whitehall.
"Covid-19 has had an impact on each and every
one of us and with Brexit looming it has never been more vital to have our voice heard. The creation of the TAG group provides the perfect forum in which to do this."
Tony Evans, MD, Jacobson Group added: “Working with the Government as part of the
newly developed Trade Advisory Groups is a significant opportunity for British SMEs to contribute to the formulation of trade strategy moving forward.
"Post Brexit it is vitally important that we look
to secure new trade agreements in global markets, to develop opportunities for growth within British consumer goods and fashion businesses.”
If you have any issues regarding trade you would like raised at a TAG meeting please email Lucy
ceo@britishfootwearassociation.co.uk
Timberland Announces Bold Goal for Products to be Net Positive by 2030 Brand will focus innovation on two paths inspired by nature: Regenerative Agriculture and Circular Design
Through circular product design, Timberland
strives to achieve zero waste, working toward zero impact. By sourcing all its virgin natural materials through regenerative agriculture, the brand believes it can push past net zero and have a net positive impact on nature.
In a bold move to address the environmental impact of the fashion industry, Timberland today announced a goal for its products to have a net positive impact on nature by 2030 -- giving back more than it takes. Given Timberland’s outdoor heritage and longstanding commitment to protect nature, the brand is turning to nature for inspiration, driving innovation through regenerative agriculture and circular design.
In pursuit of its net positive vision, Timberland
has set two specific, measurable goals to achieve by 2030:
• 100% of products to be designed for circularity
• 100% of natural materials to be sourced from regenerative agriculture “The environment today is in a degraded state.
As a footwear and apparel brand, we are part of the problem,” said Colleen Vien, director of sustainability for Timberland. “For decades Timberland has worked to minimize our impact, but it’s time to do better than that. Imagine a boot that puts more carbon back into the land than was emitted during production. By following nature’s lead, and focusing on circular design and regenerative agriculture, we aim to tip the scales to have a net positive impact – to go beyond sustainability and help nature thrive. We are incredibly excited about this journey, and hope to inspire the industry as a whole to work together and change the trajectory of our collective future.”
8 • FOOTWEAR TODAY • SEPTEMBER 2020
Product Circularity In nature, everything has a use and a reuse -- nothing goes to waste. It’s a closed loop. By 2030, Timberland’s goal is for all of its products - - across footwear, apparel and accessories -- to be designed for circularity. On the front end, products will be made using materials that would have otherwise gone to waste (e.g., plastic bottles, scrap leather, scrap wool). Products will also be designed to be recyclable at “end of life,” so they can be disassembled and made into something new.
Regenerative Agriculture Timberland has set a goal for all natural materials used in its products to be sourced through regenerative agriculture by 2030. Regenerative practices mimic nature. They allow animals to roam and graze in their natural patterns, giving the land a chance to rest and heal. And they ensure a variety of crops, replicating the diversity found in nature. These practices enable the land to pull carbon out of the atmosphere and efficiently store it in the ground, rebuilding the structure of the soil and leading to healthy, hydrated, fertile ground – and ultimately, net positive impacts for the land and the farmers.
Timberland is working to build a robust
regenerative leather supply chain in the U.S. Australia, and Brazil. The brand recently announced a partnership with the Savory Institute to fund research into the tangible benefits of regenerative agricultural practices.
This fall Timberland launches its first collection of boots made using Regenerative Leather, with plans to scale significantly in the coming seasons. This leather was sourced from Thousand Hills Lifetime Grazed regenerative ranches in the U.S. through sourcing partner Other Half Processing.
Beyond leather, Timberland is working with
pioneering regenerative farmers to pilot new regenerative rubber, cotton, wool, and sugarcane supply chains in pursuit of its 2030 goals.
“In and of itself, nature is balanced.
Ecosystems work together in perfect harmony,” said Vien. “Modern civilization challenges this state, but as we’ve seen time and again, nature has the innate power to restore and regenerate itself when given the chance. And we as humans can act as stewards. That’s our vision for 2030 – to get carbon back in the soil where it belongs, and ultimately give back more than we take.”
Timberland has long been a leader in
responsible innovation. As a founding member of the Leather Working Group (LWG) in 2005, the brand helped drive the adoption of industry-wide environmental best practices at tanneries around the world. Today, Timberland sources almost exclusively from tanneries that achieve a gold or silver rating from the LWG. Timberland also raised the bar for responsible design when the brand introduced its original Earthkeepers® boot in 2007, made with recycled PET linings and recycled rubber soles. In 2010, the brand followed up with its first foray into circular design with the Earthkeepers 2.0 boot – designed to be fully disassembled for recycling at the end of its life. This fall, Timberland reintroduces the Earthkeepers platform as its ultimate expression of eco-innovation.
For more information about Timberland’s commitment to better product, stronger communities and a greener world, visit the brand’s responsibility site.
www.footweartoday.co.uk
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