MODA REVIEW
Following a successful AW20 season at Moda, the heart of UK fashion and the National Footwear Show, its organisers Hyve Group plc have committed to the show’s long-term future at the NEC Birmingham securing future dates which are aligned with all of its key sector buying calendars.
D
esigned to bring the entire fashion community together, a compelling line-up of footwear,
accessories and womenswear brands filled Halls 6, 7 and 8 with many commenting on the quality of buyers in attendance. Exhibitor Matthew Rowley from Jayley Collection said: “It is a privilege to be part of the Moda woman's catwalk, showcasing our fabulous new collections. We’ve had a fantastic show with a record-breaking number of orders, serving many long- term customers, opening new strategic accounts including leading department stores and stunning independents. We’re really pleased with Moda this season.”
The National Footwear Show launched the new
season collections from over 150 brands. Ashley Cummings, UK Agent from exhibitor Fly London said: “We’re pleased with the quantity and quality of buyers at the show this season. The industry needs to stand together to build a compelling offer for buyers and The National Footwear Show at Moda is making a huge effort to support us.”
Dedicated Speed Networking sessions over the
three days saw over 2000 meetings and introductions between brands and buyers facilitating new relationships. David Barber, Sales
32 • FOOTWEAR TODAY • MARCH/APRIL 2020
Director from exhibitor Charles Birch Ltd said; “I do a lot of orders at speed networking, more than at my stand. Thank you for doing it. It is amazing.”
Steven John Bruce from William Bruce
Footwear store added; “We have been coming to Moda for a very long time. I think the speed networking is very good. We actually joined the session last year as well. It got even better this year. I met a mix of people and products. We had a great time!”
Other exciting new buyer initiatives for the
AW20 season included The Club which brought relevant buyers with strong buying power to the show, and an exclusive hosted dinner and Retail Safari to Selfridges Birmingham guided by Joanna Kinsey, Customer Experience Manager of Selfridges, including a walk through Selfridges new concept, networking, and insightful discussions on customer loyalty, sustainability, new loan programmes, live events and new brands at the Birmingham store.
Corinne Smith from Logues store in Galway,
Ireland said; “Moda is the key show for our fashion buy, we come every season. We’re part of The Club and really enjoyed the benefits including
the convenience, and all the amenities the team offer. Added extras like the Speed Networking are fab, we met some great new brands, and we loved the Selfridges Retail Safari – it was a real eye opener to get insights into how it all works and the networking was really useful.”
In light of recent developments, Moda SS21 is
now planned to take place alongside retail show Autumn Fair on 6th – 8th September at the NEC Birmingham, offering the industry the ultimate environment for buying, networking, trends, and inspiration.
Moda SS21 takes place on the 6th – 8th September at the NEC Birmingham,
offering the industry the ultimate environment for buying, networking, trends, and inspiration. Visit
www.moda-uk.co.uk for further information.
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