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078 FOCUS


Above Despite taking a pandemic-induced hit, ofices may soon see a resurgence


What would you say are the seismic changes from office design pre-Covid and now?


Every significant change or economic downturn tends to give rise to new workplace models and design trends. Nowadays, it is less about physical desks and more about creating spaces where people can come together, meet and work with digital equity, whether they are attending a meeting in person or from home.


Te traditional corporate office no longer suffices, as one client aptly described endless rows of sit/stand desks as ‘seas of sadness’. People now have a multitude of choices regarding where and how they work, so the office environment must offer greater diversity. Many tech companies have successfully achieved this. Airbnb stands out as a prime example of an office environment where their mission becomes evident the moment you step through the door. Teir office design effectively showcases their values and what they represent, while also providing their talent with options for where and how to work. We are also experiencing a pivotal shift in our approach to design from an environmental perspective. Our industry accounts for 40 percent of carbon emissions, a pressing issue that demands serious attention and action from all of us. Carbon tracking has triggered a significant transformation, leading to drastically different expectations for us and our industry partners.


While this problem has persisted for a long time,


people are now giving it the attention it deserves, and together, we are exploring the most effective approaches. How can we achieve this? Of course, there are various certifications clients can obtain, such as LEED, WELL, BREEAM and others. However, many companies are asking themselves, ‘What can we do beyond these checklists to make a greater impact?’. We are working diligently internally and with our clients to navigate this challenge. As a design community, we need to collaborate and pool our best practices and learnings to achieve success together.


What have been the biggest design challenges and opportunities to emerge from the shift in the role of the office in recent years?


Te approach to design as a whole has changed. Te days of providing large physical footprints with scattered amenity spaces and dedicated areas for desks and meeting rooms are behind us. Now, the focus is on offering a diverse range of different types of spaces.


Tis shift in design approach is supported by findings from Gensler’s latest workplace survey. In the UK, more than four in five office workers who have a positive workplace experience attribute it to having the freedom to choose where they work within their office. It is crucial for our clients to pay attention to this data, especially those who are keen on encouraging employees to return to the


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