WOMEN IN THE WORKFORCE |
PRESIDENT ACECO
Karen Norheim is the president and COO of American Crane & Equipment Corporation (ACECO) in Douglassville, Pennsylvania, which designs and manufactures overhead cranes, hoists and other material handling equipment. Responsibilities include planning sales and marketing activities to evaluating meeting with management. “Through my work with ACECO, I found my passion for manufacturing. Where else can you bring something from concept to physical existence. I get to help solve complex problems that have a real impact for our customers,” she said. “I have had several mentors during the course of my
career who have been integral to my success, including my father. They have been incredible in helping me life. I continue to do the same, to strive to be a mentor, helping others through the lessons I have learned. “Too often, women are not aware of the opportunities
overlap between what women want in careers and the attributes of careers in manufacturing today. To those is exciting work to be done and a path that still needs paving for future generations of women. The best part of my job is all the amazing people I get to work with, including my father. They are the key to our success.”
CMAA SCHOLARSHIP STUDENT
Dana Emswiler was awarded the Crane Manufacturers Association of America (CMAA) Honor Scholarship 2020-2021. The 22-year- old is studying Industrial Engineering with a focus on Supply Chain Management at the University of Pittsburgh. She also belongs to the Society of Women Engineers and has completed internships at UPS and Lutron Electronics and after her degree she plans to enter the material handling workforce. “Although International Women’s Day is especially meaningful for those of us pursuing careers in a male dominated industry, for me, it has always been about advocating women in engineering every day to both empower my peers and inspire the next generation of women to achieve their professional goals,” she said.
“I am so honoured to be selected for a scholarship through the Material Handling
Education Foundation (MHEFI), which required an application with multiple short essay prompts along with a nomination/recommendation from professors. It means a lot to me to have a strong industry organization supporting my academic and personal endeavours. “After completing my senior year at Pitt, I will start my career at Eaton, a global power management company, in their Operations for Engineers Leadership Development Program, which is a three-year rotational program where I will work in various sites “I am excited to launch my industrial engineering career at Eaton but I will be
years to stay agile and adaptable to the current business needs. Beyond Industrial in health systems engineering. I am passionate about enhancing the health, safety, and wellness of workers and consumers.”
INTELLIGENT LIFTING DEVICES GORBEL
Pooja Sinha is the product marketing manager for Intelligent Lifting Devices; G-Force, Easy Arm and Tether Track at Gorbel. She creates the marketing plan for these product lines and heads up the marketing team in creating the user and dealer channel facing collateral, assisting with sales training and materials feedback with the engineering team for current and future product enhancements. “I have been with Gorbel for a few years however
I was working with the medical device side of the business until the summer of 2019. This is an entirely all-male sales team and a mostly male engineering team. I am treated with nothing but the utmost respect. Everyone I have worked with or interacted with in my short time in this business has been incredibly helpful and vital to my learning the business, channels, and products. That being said, my exposure to this industry has been primarily within the walls of Gorbel because we haven’t been able to attend tradeshows or do many site visits due to Covid. In speaking with
my female colleagues I have been told I can expect the same professionalism as I venture out into the industry itself,” she said. “If working in this sector interests you don’t be intimidated by the lack of female representation. Learn of resources out there including industry podcasts, product or business line articles/forums, industry publications and new job opportunities. “The best thing about my job is being in an industry improve people’s lives and make their jobs easier. Our products, take the heavy lifting out of repetitive motions tasks. Our products allow someone from a factory to go home without back pain so that they can
play with their children. the company. I love that I can be a part of a conversation, guiding marketing materials with the marketing team one day, the engineering department and product development and sales training another day. The cross-functionality of my job is one of the things I enjoy the most.”
20 | March 2021 |
www.hoistmagazine.com
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