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HAI HELI-EXPO 2023: A CELEBRATION OF INDUSTRY GROWTH continued


literally in the center of the show floor, with the popular HAI Rotor Safety Zone sharing space with the HAI Connect stage. Virtual-reality simulators offered attendees an oppor- tunity to test their safety skills and learn about the value of simulators in training and maintaining currency. Representatives from a variety of safety organizations were available to discuss how attendees could implement best practices to improve their safety performance. Multiple sessions of HAI’s new Heli-Expert safety trivia game (with prizes for winners) challenged attendees willing to put their knowledge on the line. Another highlight in the Zone: the US Coast Guard’s newest variant, an Airbus MH-65E Dolphin multi- mission helicopter from USCG Aviation Training Center in Mobile, Alabama. For small-business owners, HAI staff reprised their


popular Communications University sessions offering tips and techniques that operators can use to promote their businesses on social media and when hosting a visit from a member of Congress. Other Comms U sessions covered crisis communications and digital marketing. Earlier in 2023, HAI had announced its Salute to Excellence


winners. Tese vertical aviation professionals from all areas of the industry, nominated by their peers and chosen for outstanding achievement, were presented with their awards at a reception on Monday evening.


Te show floor also featured a display of the winning


photographs from ROTOR magazine’s annual photo contest. Te contest invites entries in five categories, each repre- senting an aspect of the helicopter industry, and receives submissions from hundreds of photographers around the world. In addition to the five category winners, ROTOR magazine also selects a grand prize winner. Te winning photographs were also featured in the March 2023 issue of ROTOR.


A Year to Celebrate On Dec. 13, 2023, HAI will observe its 75th anniversary. Tis year’s Expo kicked off a yearlong celebration of the association’s service to members and the greater vertical aviation industry that will culminate at HAI HELI-EXPO 2024 in Anaheim, California, Feb. 26–29. Te theme: Building Tomorrow. Learn more at heliexpo.com and mark your calendars! “When I talked with exhibitors, they said pretty much


from Day 1 they’ve been steady with appointments and walk-ins, and that’s everyone from the big manufacturers to the smaller businesses that are the backbone of our industry,” says Viola. “More companies brought extra staff to meet with potential customers, and they were hitting their ROI [return on investment] right out of the gate.”


JUNE 2023 ROTOR 37


With 49 aircraft and the latest technology on display, there was plenty to smile about on the HAI HELI-EXPO 2023 show floor. (HAI/f-stop Photography)


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