A DVE R T IS E MENT FE A T URE
Stay inspired
Let Conrad’s professional team of “destination storytellers” guide you on a curated experience that fits your schedule
Or five hours in Guangzhou? With its Stay Inspired initiative, luxury
W
brand Conrad Hotels & Resorts offers a customised collection of one-, three- and five-hour experiences at all 33 hotels – or in other words, the Conrad 1/3/5. As the luxury brand knows, more and
more guests want to use whatever free time they have to discover something new about their destination. They want to find authentic hidden gems that are off the beaten path and can’t be found in a guidebook. The Stay Inspired programme
targets this intrepid group of business travellers who desire to merge work, life and pleasure, and who are seeking experiences to satisfy their wanderlust and fit their busy schedules. Each Conrad 1/3/5 recommendation
bus ine s s tr a v el ler .c om
hat would you do if you had just one hour to explore Hong Kong? Or three hours in Bangkok?
reflects a carefully curated aspect of a destination, covering food, shopping, art and design, culture, family, adventure and more. From harvesting oysters on the Algarve coast in Portugal to making soba noodles taught by a soba master in Tokyo, the Conrad 1/3/5 itineraries allow guests to immerse themselves in a destination with hyper-authentic activities tailored to their personal interests and time available. For example, in Hong Kong, the 1/3/5
recommendations might encompass: • 1 hour – A trip to 65 Peel, Soho’s hippest gastropub.
• 3 hours – Get hand-painted porcelain from Master Tso at his ceramic factory.
• 5 hours – An MTR journey to the south of the island to embark on an Instagrammable hike.
Conrad Hotels & Resorts has decided to abolish the standard transactional relationship between a concierge and a guest, by retraining staff as storytellers who are able to inspire guests with attuned options that
ignite their curiosity and passions. The curated collections are available
through the Conrad Concierge from within the Hilton Honors app or at
StayInspired.com. With this Stay Inspired initiative in mind,
the team has created a number of exclusive “money-can't-buy” packages available on the Hilton Honors Auction Platform. For example, the recent “Taste of Hong Kong with Agnes Chee” package saw two lucky bidders embark on a culinary tour of Hong Kong with renowned food critic Agnes Chee, which included choosing fresh seafood in Ap Lei Chau to exploring Chee’s favourite spots in Central, plus food and accommodation at the Conrad Hong Kong. These packages are believed to bring
guests refined experiences to explore Hong Kong like locals.
Conrad Hong Kong Pacific Place, 88 Queensway, Hong Kong; tel: +852 2521 3838;
ConradHongKong.com
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