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SPOTLIGHT: THE HEART OF SENIOR LIVING


providers. It’s a triple win: Providers get the product they need from local vendors, the business stays alive, and displaced workers get jobs.


“Feeding Heroes” It started in Chicago: A group of employees at JLL Americas Property Management, which supplies real estate services to the senior living market, came up with an idea to help health care workers. They partnered with CaterCares pro-


Vantage Point created and delivered sanitizing kits for first responders and volunteers.


Safe helping hands Senior living communities have a special relationship with first responders, who stand prepared to help residents safe in all kinds of emergencies. But with this situa- tion, the first responders needed help, too. Communities all over the nation collected and helped serve meals and donated treats and masks. When Vantage Point Retirement Living


and its communities heard first responders and volunteers were in need of infection control products to stay safe, it began sourc- ing, assembling, and delivering COVID Care Kits. The kits included surface dis- infectant, hand sanitizer, other infection control including Betadine and hydrogen peroxide, and vitamin C supplements. The kits were delivered throughout Van-


tage Point’s community areas in Delaware and Pennsylvania, including Delaware State Police, Middletown Police Department, and Pottstown Meals on Wheels. “It is our mission to continue to support


the greater community in this time,” Van- tage Point said in a statement. “If this crisis teaches us anything, we hope it teaches us all to remember that we are all one community and one family. “We continue to be inspired by stories both


big and small of the acts of heroism from healthcare workers to the small acts of kind- ness people are showing to their neighbors.”


46 SENIOR LIVING EXECUTIVE MAY/JUNE 2020 The Morrison Living team packs up grocery donations to deliver to low-income seniors.


Distilling hand sanitizer In Florida, senior living providers helped out by keeping the wheels of commerce turning and keeping people working. With hand-sanitizer shortages, many distilleries and breweries switched over to making alcohol-based hand sanitizer. St. Petersburg Distillery in Florida was


one of these manufacturing hand sanitizer during the crisis, putting laid-off bartenders and waitstaff to work in its plant. In addition to donating sanitizer, the company is selling sanitizer to private-pay


gram, ordering 300 individually wrapped meals for health care providers at AMITA Health Resurrection Medical Center and Advocate Christ Medical Center in Chica- go. It was good for the health care workers, and good for the local restaurants. "The team wanted to say, 'thank you' to


these brave healthcare providers, and found a brilliant way to leverage CaterCares to help benefit many," said Jay Koster, Group Head, Capital Markets and Investor Ser- vices, Americas. Then more people wanted to help. So


JLL launched the FeedingHeroes (us.jll. com/en/coronavirus-resources/feeding-he- roes)program—people can donate funds, and JLL and takes care of the rest. The company has spread out beyond Chicago, to serve hospitals in more than 10 cities, from Seattle to Boston to New Orleans. “Operators all over the country are work- ing tirelessly to keep their residents and staff


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