INTO A Take your summer event to the next level
by incorporating elements of family-friendly festivals, says Daniel Etherington
I
f you’ve missed that festival feeling lately, you’re not alone. Research from Mintel found that in 2019, 43% of people aged
20-39 attended a festival. Lauren Ryan, UK leisure analyst at Mintel, said: ‘We expect festival attendance will continue to increase with the rise of “day festivals” which appeal to wider audiences. Evolving demand for unique experiences means that the focus on non-music elements, such as
wellness activities, is becoming more important.’ With only a few late-summer
festivals going ahead last year, the abundance of options on offer in 2022 suggests our appetite for these gatherings is stronger than ever. The organisers of family-friendly festivals such as Camp Bestival, Latitude and Elderflower Fields spend hours planning and curating their events. What better place to find inspiration for your fair? Of course, the scale of your
ambition depends somewhat on how much the PTA is able to invest in the event, along with the perennial issue of how many relevant skills are at your disposal. But if you have a dynamic PTA, willing to reach out to the wider community and get local businesses and organisations involved, there’s so much potential.
IMAGES: BITTER; MASHAKOTCUR; MAYSTRA; NATA_SLAVETSKAYA; ROBERT; VECTORTATU/
ISTOCKPHOTO.COM
T
UR
I R
N YUR F A O
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60
