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Fundraising


As outlined in our autumn edition, developing a case for support is essential to your fundraising strategy. Here, the IDPE’s Louise Bennett provides a narrative template, and, overleaf, Tonbridge Grammar School’s Pippa Blackstone shows how to put it into practice


A CASE FOR SUPPORT


HOW TO WRITE


A narrative fl ow for a


case for support We’re a successful,


inclusive and forward- thinking school.


Briefly underline credentials,


which might involve performance and results, or the diverse and complex nature of the school


community and the barriers you are overcoming.


With this track record of achievement comes a


responsibility to think about


how we can continue to expand and enrich our provision to


meet the needs of our pupils and community.


This can be expressed more concretely if you have drafted a


new strategic plan, have a new head, are building on an anniversary or are responding to a particular local need.


Our vision now is to extend our achievements into the following areas.


These will be different in each context, but the effect should create a holistic vision that


reflects school strategy.


If we can do this, we’d expect to be able to


achieve these outcomes. These need to be specific – explaining the benefits


to pupils and stakeholders, including the wider


community – not just a new resource for the school itself.


We’re hugely excited by these opportunities, but we’ll need


help to realise them. Our next step is to share them with our community and gather ideas about who might be able to help us achieve them.


Showing that you are open to outside input and dialogue is an


important message to send – even if you think you are certain about what you want to do.


FundEd SPRING 2022 27


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