REICHMAN UNIVERSITY
University students taking the lead
The student-led GreenBiz entrepreneurial club at Reichman University helps members establish sustainable projects, from planning through to execution — while also providing them with business and managerial tools for the future
More and more positive-impact initiatives are being implemented by companies, governments and institutions — as well as enterprising university students. For the past decade, Reichman University’s student-run GreenBiz club has been training students interested in sustainability in all things entrepreneurial. Open to all degrees, the club serves as a start-up incubator, giving members tools and knowledge needed to kick-start a successful venture. Every club meeting hosts key players from
Israel’s largest companies and holds workshops on topics including market research, planning a business model, meeting with investors and more. More importantly, during the course of one semester, GreenBiz participants work in teams on a venture of their choosing under the guidance of an industry mentor. At the club’s final meeting, each team then pitches their project before a panel of sustainability professionals. Past concepts have included TELLUS, a search engine connecting users to sustainable businesses and solutions; and RENT!T, a social platform allowing users to rent from businesses, reducing consumption and encouraging reuse.
“Working on my own project has given me
hands-on experience in creating a venture, and the mentorship program has left an impact on me, too,” says second-year economics and entrepreneurship student Arielle Evan. Having joined GreenBiz as a member during her first year at Reichman, she now co-manages the club with students Adi Menipaz, Oren Meczyck and Yonatan Sabag. “I’m proud to say that my team’s venture, Beach Bot — a self-driving robot that scans beaches for microplastics — has made significant strides in recent months.” Led by one of Arielle’s team partners and two of
his classmates, Beach Bot went on to win the Reichman School of Entrepreneurship’s cross-vertical venture competition in January 2022. Now under the mentorship of entrepreneurs, it’s received funding for its next stages. “I decided to study at Reichman because of its
exceptional entrepreneurship programs,” says Arielle. “Sustainability is connected to everything, and every business can and needs to do more. For this reason, it’s important for students from all degrees to participate in positive-impact programs and gain tools needed to advance initiatives.”
From its Entrepreneurship School to the student-run Entrepreneurship Club and the Zell Entrepreneurship Program, Reichman University offers a multitude of opportunities to students who want to leave their mark
The GreenBiz entrepreneurial club 2022 opening event
2022 | Israeli Academia 27
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