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Health, fitness & specialist clinics Te Good Life 29


A new exciting culture improving ADHD care


Ubiquitous video conferencing consultations, a specialist pathway of care and an IT system specifically designed to support treatment focused on a single mental health condition plus clinicians released from administration through automation and a support team taking ownership of patient problems — this exciting new culture is ADHD 360


A


ttention deficit hyperactivity disorder (ADHD) is a neurode- velopmental condition. Te


Lancet considered that approximately 5% of the population are affected by this condition. Traditional ADHD care models


and pathways have been in place for many years. Most often, they fit the needs of the institution rather than the patient. ADHD 360 is an exciting new company deploying a unique combination of in-house developed technology, efficient business process, a highly motivated team and a deter- mined approach to meet the needs of thousands of patients enduring undiagnosed ADHD. Recently short- listed for the Federation of Small Business and Health Service Journal awards, ADHD 360 has also launched a CPD-accredited ADHD academy for advanced clinician training. Te original market disrupter has now become the influencer. Many healthcare organisations aim


to put patients at the centre of their treatment plans. ADHD 360 benefitted from a blank sheet of paper and was designed from inception to provide the best possible ADHD patient expe- rience. A study of common ADHD care pathways, administration and management revealed organisational and cultural barriers. Te leadership team at ADHD 360 is a unique blend of organisation design combined with some of the highest ADHD clinical expertise in the UK.


Te leadership team at ADHD 360 is a unique blend of organisation design combined with some of the highest ADHD clinical expertise in the UK


At ADHD 360, the patient really is at


the centre of everything. Video confer- encing removes travel time, automa- tion removes admin time, patient notes on tablets are seamlessly converted into GP letters and prescriptions, back office staff provide patient support and are the point of contact for other health professionals, clinicians get maximum time to work with patients and waiting times are reduced as they see around four times more patients than tradi- tional mental health services. Patients have an online portal to make conven- ient appointments; weekend and evening slots are available, care plans can be viewed and helpful videos and other information can be accessed. Patient and family support and advice is provided by ADHD 360’s own dedi- cated patient advocate. Video conferencing is a game changer. However, many patients


are still reluctant to use online tech- nology. Tey choose face-to-face for traditional reasons or a lack of skills, or confidence. ADHD 360 has trained its back office support team not only in processes and systems, but also in the impact and characteristics of ADHD, enabling them to effectively empathise, coach and encourage all patients to use video conferencing. Growth has been rapid, from three


founders diagnosing and treating six patients per week in 2019 to 33 staff caring for 323 new patients a month today; that’s more than 3,000 patients, families, schools and other care profes- sionals each year who no longer endure long waiting lists and the impact of untreated ADHD. Referrals are assessed within 12 to 14 weeks. Families are now understanding ADHD a lot better and have a plan on how to cope with the condition. ADHD 360 is aiming to ease the pressure of disruptive behaviour in schools — challenges for social care and unnecessary GP appointments have all been cut. Tis is a fantastic example of the benefits of culture change in mental health care.


If you or a member of your family think they have ADHD, check out the ADHD 360 website: adhd-360.com


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