10 PAID
1 Edinburgh Castle 2 Edinburgh Bus Tours 3 Edinburgh Zoo 4 Stirling Castle 5 Urquhart Castle 6 Royal Yacht Britannia 7 Scotch Whisky Heritage Centre 8 Glasgow Science Centre 9 Scottish Seabird Centre 10 Glenfinnan Monument
FREE
1 National Museum of Scotland 2 Scottish National Gallery 3 Loch Lomond Shores 4 Kelvingrove Museum 5 Riverside Museum 6 St Giles’ Cathedral 7 Gretna Green Blacksmith’s 8 Royal Botanic Garden 9 National War Museum 10 Gallery of Modern Art
TOP ATTRACTIONS
Scotland: ‘more than haggis, tartan and Nessie’
VisitScotland has launched TV and online campaigns to win over the millennial market – holidaymakers aged between 16 and 34. It has run a TV advertising
campaign on E4 and is working with VisitBritain/VisitEngland on a £2.5 million ‘Join the World – Discover the UK’ online initiative to encourage Brits to holiday at home. Malcolm Roughead, VisitScotland chief executive, said: “Scotland is more than haggis, tartan and Nessie; it’s an exciting, contemporary destination filled with unmissable experiences and rich culture.”
The Scottish national tourism
organisation believes the country’s growing reputation for outdoor experiences, its scenery and its people could position it as “a must- visit destination for Generation Y”. Visitors aged 16 to 34 are
Edinburgh airport achieves record August
Edinburgh airport reported a record August and the second busiest month ever as 1.4 million passengers were handled. July was its busiest month with 1.41 million passengers. Visitors from across the world and the UK flew in to experience Edinburgh’s festivals, with international visitors up 11.4% on the same month last year. Gordon Dewar, airport chief
executive, said: “Edinburgh and Scotland are among the most scenic and attractive destinations but the festival
Climbers on the Isle of Skye
estimated to be worth an average of £1.1 billion to the Scottish economy each year, generating an average of 4.3 million trips annually. Scotland is particularly popular
with young Americans and Germans who represented 15% and 11% of the millennial
visits to the country in 2016. The tourist board has also
worked with Etihad Airways and other partners on an Antipodean business development mission, to encourage young Australians and New Zealanders to visit.
visitscotland.org
Fire-juggling unicyclist at the Edinburgh Festival
season is famous the world over and adds that special extra something.”
edinburghairport.com
VisitLanarkshire develops accessible guides
VisitLanarkshire has partnered with access information provider DisabledGo to provide detailed accessibility guides for the region’s attractions and accommodation. The tourist board currently offers accessibility information for 62% of Lanarkshire’s attractions and aims to reach 100% by 2020. Accessibility guides cater
for a range of users, from older
travelgbi.com
people with limited mobility to parents with young children and those with a permanent physical disability or a temporary injury, such as a broken leg. Access guides for stations and
several shops are available and attractions staff are encouraged to take VisitScotland training courses to improve their service.
visitlanarkshire.com
October 2017 | TravelGBI 15
©VisitBritain/Grant Pritchard ©VisitBritain/Nadir Khan
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