Background


Sarah has 10 years’ experience working in the VTCXGN KPFWUVT[ YKVJ C URGEKƂE HQEWU QP VJG NWZWT[ UGEVQT *GT EWTTGPV TQNG QH OCTMGVKPI FKTGEVQT GPEQORCUUGU FPCVCoU HQWT $ $ DTCPFU )QNF Medal, Pure Luxury, Cruise Plus and Incredible Journeys. Sarah has also previously held roles in the marketing teams at Scenic and Carrier.


Sarah Interview Lancashire marketing director, dnata B2B brands


4GHWTDKUJGF JQVGNU CPF GPTKEJKPI experiences in the Indian Ocean CTG FTKXKPI [GCT QP [GCT ITQYVJ HQT Pure Luxury. Erica Rich ƂPFU QWV OQTG


“ 56


Sales to the Maldives are up more than 15% year on year and we’ve seen positive future bookings for February and April in 2025


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How important is the Indian Ocean to Pure Luxury? The Indian Ocean is a key region HQT 2WTG .WZWT[ GSWCVKPI VQ OQTG VJCP C SWCTVGT QH CNN TGXGPWG


The Maldives is our second top-selling destination worldwide, while Mauritius is within our top six. We JCXG CP GZVGPUKXG RQTVHQNKQ QH RTQRGTVKGU CPF ITGCV UWRRNKGT TGNCVKQPUJKRU VJCV CNNQY WU VQ ETCHV NWZWT[ RCEMCIGU VCKNQTGF VQ VJG PGGFU QH QWT EWUVQOGTU CPF UWRRQTV FGOCPF HQT VJG KF[NNKE FGUVKPCVKQPU KP VJKU UQWIJV CHVGT TGIKQP +P CFFKVKQP VJG KUNCPFU QH VJG +PFKCP 1EGCP CTG C RGTHGEV RCKTKPI YKVJ C /KFFNG


ASPIRETRAVELCLUB.CO.UK THE INSIDER NOVEMBER 2024


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