DATA


The Bestseller Charts Analysis


ever needed that children are our future and we should let them lead the way, the Children’s Non-fiction chart would offer ample proof. Kate Pankhurst’s Fantastically Great Women Who Saved the Planet rocketed into the top spot last week, only a week aſter the Litle People, Big Dreams series’ biography of David Attenborough claimed the number one. Over in the Pre-school chart,


Publisher revenues Penguin


HarperCollins Pan Macmillan Ebury


Transworld Orion


Cornerstone Hodder


Scholastic Vintage


Children’s: Pre-school Title


1 The Tiger Who Came to Tea 2 The Dinky Donkey 3 The Wonky Donkey 4 I Need a New Bum! 5 Zog


6 Fox’s Socks


7 Zog and the Flying Doctors 8 I’ve Broken My Bum


11 Noisy Farm


£1.64m £1.07m £985k £491k £478k £412k £388k £366k £351k £344k


Dawn McMillan and Ross Kinnaird’s I Need a New Bum!— immortalised by the picture book market’s most powerful influencer, vlogger The Scotish Granny—got the bum’s rush up the chart to fourth place. In either a weird coincidence, or as part of an off-colour trend, Tom Fletcher and Dougie Poynter’s 2015 title The Dinosaur who Pooped the Bed! rose back into the top 20. Here’s hoping it’s a flash in the pan.





Instagram cleaning star Mrs Hinch tops a chart for print titles pre- ordered before their release, with Hilary Mantel also faring well


Kiera O’Brien @kieraobrien Author; Illustrator Imprint


Judith Kerr HarperCollins Craig Smith; Katz Cowley Scholastic Craig Smith; Katz Cowley Scholastic Dawn McMillan; Ross Kinnaird Scholastic


ISBN (+978) ASP Volume 0007215997 1407198514 1407195575


£4.22 £4.21 £4.30


1407196015 £4.17


Julia Donaldson; Axel Scheffler Alison Green 1407170763 £4.08 Julia Donaldson; Axel Scheffler Macmillan


Julia Donaldson; Axel Scheffler Alison Green 1407173504 £4.34 Dawn McMillan; Ross Kinnaird Scholastic


9 Peppa Pig: George... Dinosaur - Ladybird 10 Peppa Pig: At the Zoo - Ladybird Rod Campbell Macmillan Fiona Watt; Rachel Wells Usborne Eric Carle Puffin


12 That’s Not My Dinosaur 13 The Very Hungry Caterpillar 14 Superworm


16 Dear Zoo


17 The Snail and the Whale... 18 Ten Minutes to Bed... 19 The Ugly Five


15 Peppa Goes Swimming - Ladybird Rod Campbell Macmillan Donaldson; Scheffler Macmillan Fielding; Chatterton Ladybird Donaldson; Scheffler Alison Green Fletcher & Poynter; Parsons Red Fox


20 The Dinosaur That Pooped...


Children’s & YA Fiction Title


1 The Beast of Buckingham... 2 The Ice Monster 3 Wrecking Ball 4 The Meltdown 5 One of Us is Next


6 Harry Potter and the... Stone 7 Bad Dad


8 The Midnight Gang


9 The Highland Falcon Thief 10 Dog Man: Fetch-22


11 Dog Man 6: Brawl of the Wild 13 Gangsta Granny 14 A Sprinkle of Sorcery


15 The World’s Worst Teachers 16 Demon Dentist


18 The Getaway


19 Grandpa’s Great Escape 20 One of Us is Lying


18 21st February 2020 1529023473 £3.90


0702300028 £4.31 0241392478 0241335918 1509898381 1474959056 0241003008


Julia Donaldson; Axel Scheffler Alison Green 1407170725 £4.46 0241373408 0230747722 1529017205 0241348925 1407184630


£4.06 £3.84 £3.83 £3.93 £4.78


£3.06 £4.38 £4.23 £4.12 £4.31


1782951797 £4.06


3,398 3,084 2,553 2,428 2,119 2,085 2,005 1,983 1,912 1,838 1,814 1,701 1,640 1,631 1,601 1,592 1,559 1,507 1,505 1,485


T


he most pre-ordered print book in January was Mrs Hinch’s The Little Book of


Lists, according to Bookstat, with an estimated 4,680 copies bought ahead of publication. Bookstat compiles its charts by tracking the movement of print, e-book and audio titles on online retailers’ websites and calibrating against publisher-supplied data, providing an estimated sales figure. In 2019 five titles shifted more than 100,000 copies in their first week on sale, so the pre-order market has never been more important— and 2020’s biggest beasts on the horizon are jostling for space. It should come as no surprise


Author; Illustrator Imprint


David Walliams; Tony Ross HarperCollins David Walliams; Tony Ross HarperCollins Jeff Kinney Puffin Jeff Kinney Puffin Karen McManus Penguin J K Rowling Bloomsbury David Walliams; Tony Ross HarperCollins David Walliams; Tony Ross HarperCollins M G Leonard & Sam Sedgman Macmillan Dav Pilkey Dav Pilkey


Scholastic Scholastic


12 The Boy at the Back of the Class Onjali Q Rauf Orion Children’s David Walliams; Tony Ross HarperCollins


ISBN (+978) ASP Volume 0008262174 £7.38 0008164706 £4.63 0241396636 0241389317 0241376928 1408855652


£7.02 £4.49 £5.59 £4.89


0008164669 £4.16 0008164621 £4.13 1529013061 £5.49 1338323214 1407191942 1510105010


Michelle Harrison Simon & Schuster 1471183867 David Walliams; Tony Ross HarperCollins David Walliams; Tony Ross HarperCollins


17 Harry Potter and the Chamber... J K Rowling Bloomsbury Jeff Kinney Puffin


David Walliams; Tony Ross HarperCollins Karen McManus Penguin


0007371464 £4.23 £5.70


0008305789 £8.37 0007453580 £4.29 1408855669 0141385259


£4.74 £4.32


0008183424 £4.25 0141375632


£5.56


£7.66 £5.44 £4.88


6,024 4,775 4,403 4,395 3,216 3,139 2,577 2,559 2,509 2,493 2,195 2,157 2,129 2,069 2,047 2,000 1,972 1,792 1,676 1,672


that Instagram cleanfluencer Sophie “ Mrs Hinch” Hinchliffe is sweeping the floor with pre- orders. Those 3.1 million Instagram followers come in handy—her début Hinch Yourself Happy shifted a whopping 160,302 copies in its first week on sale in April last year, and would have become the fastest-selling non-fiction title of all time, had Pinch of Nom not broken the record just a fortnight earlier. In October, Mrs Hinch: The Activity


Journal sold 81,651 copies in its launch week. Hinch's books went on to sell a combined 787,696 copies in total, upping her cleaning product budget by a tidy £5.4m. The Little Book of Lists isn’t out


until April, and will likely garner even more pre-orders in the next three months. After Mrs Hinch announced the publication of the book in late January, it rocketed up the chart.


Photography: Bill Waters


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