Two Worlds into one real Gaming
Experience for the Next-Gen Land-based Slots ReelLink
Digital-native generations become the core customer base and they don’t separate channels, they expect continuity, instant gratification, personalisation and recognisable content across all touchpoints and gaming devices. For casino operators, ReelLink is the first technology that delivers
the same game content online and on the casino floor. For the first time, land-based operators can connect both worlds and offer players a continuous gaming experience, fully regulated and certified. With a single click casinos can offer a premium, varied gaming experience that drives both engagement and profitability. For game providers, ReelLink means immediate access to land-
based casino floors worldwide with just one integration. ReelLink transforms the existing iGaming portfolio into a powerful multi- channel distribution engine, giving the games higher visibility and access to entirely new player segments. It’s the fastest, most efficient way to expand globally, scale smarter and grow revenue across every channel. Tis means players at a physical casino can enjoy the same rich variety of games typically found online but with an immersive
BETER powers sportsbooks with fast-
paced content and 700,000+ events Sports Betting BETER
Fast-paced betting is reshaping how sportsbooks hold attention, and few suppliers can feed it at scale. BETER delivers more than 700,000 fast- paced esports and sports events a year, with live streams, live data, and real-time odds available around the clock. BETER’s content is built for how modern players bet now – in short,
high-frequency bursts that keep them in the action and turnover moving. It is designed to be always on, filling the quieter hours between major fixtures. Each event carries up to 50 markets, and operators run on an average margin of 7.5 per cent+. Te esports catalogue is anchored by ESportsBattle, spanning
eFootball, eBasketball, eHockey, and eTennis. Te sports side adds the Setka Cup table tennis content and the BSKT Cup basketball league. Live streaming, real-time data, and hyper-accurate odds come bundled together rather than sold piecemeal. Beyond its exclusive tournaments, BETER’s Esports Odds Feed covers
more than 450 tournaments worldwide and adds over 40,000 pre-match and live events a year, all handled by an in-house trading team, not a bought-in feed. Underpinning everything is integrity. A dedicated team monitors
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BETER’s content around the clock and works alongside IBIA, ESIC, and sports federations, oversight that matters more as fast markets attract closer scrutiny. Tat mix of scale and rigour is being recognised. BETER won the
Esports Betting Supplier award at the EGR B2B Awards 2026 and landed two nominations at the SBC Awards Americas 2026 for Rising Star in Sports Betting and Live Gaming & Betting Product, on the back of fast growth across regulated markets. “Demand for fast content keeps climbing, and very few suppliers can
deliver it reliably at this scale”, said Vladyslav Vitrenko, Lead of PR at BETER. “Running more than 700,000 events a year with this level of quality and oversight is what sets us apart, and it is what we will be putting in front of operators directly.”
experience on the casino floor. ReelLink is the connector that brings the fast-paced and innovative world of online casino games into the immersive environment of land-based casinos, delivering a true content omnichannel experience for players and new flexibility for operators. Te future of land-based success isn’t the imitation of digital – it’s
the amplification of the physical slot machine experience through digital capability. Ten at the end of the day, it’s about delivering a consistent, personalised and frictionless gaming experience that truly delights the player, and this requires both operational and technical innovation and excellence.
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