Profile
Since 2018, Ryan Bennet is the executive director of both the U.S. Roundtable for Sustaina- ble Poultry & Eggs (US-RSPE) and the International Poultry Welfare Alliance (IPWA). Bennett formerly served as the senior director of industry and environmental affairs at the National Milk Producers Federation (NMPF) where he managed the National Dairy Farmer’s Assuring Respon- sible Management (FARM) Program.
the complexities of the full supply chain. We set up US-RSPE to be different – and you can see that in our structure. Those rais- ing the birds worked side-by-side with their supply chain and environmental groups who have specific expertise in sustaina- bility programmes. This dynamic allows the framework to be meaningful to the people implementing it and relevant to those who want to know more about how their food is being raised. Consumer-facing retailers and restaurants are active in US-RSPE work and stress the importance and need for greater transpar- ency at the individual and supply chain level. In addition to pro- viding individual reports to participants, the US-RSPE will report on the performance of the full supply chains. “The framework includes sustainability measures across three main areas, these being poultry, planet and people and 13 prior- ity areas – identified through a rigorous multi-year working group process with the entire supply chain represented – that are crucial to increasing trust among consumers of US chicken, turkey, and eggs. Diverse input was gathered to ensure the framework would be effective and implementable. The mul- ti-stakeholder structure of US-RSPE members that built the framework included retailers, food service companies, breeders, hatcheries, feed manufacturers, farm operators, processors, renderers, integrators and NGOs.”
Open mind “We came up with a structure which reports back in detail to indi- viduals and guarantees anonymity if shared within the supply chain, unless the links in the chain decide otherwise. We do see that the participants come to us with an open mind, wanting to share and improve and that is exactly what we want to achieve. Our goal is to improve our sustainability parameter through trans- parency. Everyone in our industry knows that we have an edge when it comes to sustainability. For example, it takes 36% less greenhouse gas, 39% less energy, 58% less water and 72% less land to produce a pound of chicken today than it did in 1965. “The framework itself will communicate our successes and effi- ciency but it also will show that we are getting better over time. We should not shy away from identifying and sharing where we can do better. We aim to spotlight innovations and best manage- ment practices and within our network share actions to further improve our sustainability outcomes. We believe sustainability success starts with measurement and is improved by investing in work that improves sustainability for our poultry, our planet and its people. Now is the time to connect with us and stay tuned for opportunities to take an active role in shaping what our future will look like. We are at the start of an exciting journey which has begun in the US – but which I can see crossing borders as well.”
▶ POULTRY WORLD | No. 4, 2021 7
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