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THOUGHTS ▶▶▶ Making farm management better


EuroTier. It is exciting to see how clever all these innovations are, backed up by the latest knowledge on technol- ogy and big data. Often these innovations are sensor-based. Farmers have been using sensors for some time now, in heat detection for example. But sensors can tell us so much more. Think of data around eating, rumina- tion, non-chewing, lying, standing, number of steps and the number of times the cow stands up. Sensors can help because they actually show what your cows are doing. If you decide to improve your feed management (diet composition, feeding time, push ups, etc) the sensors will tell you if your cows think it is an improve- ment too. Together with the milk production and reproduction results of your cows this gives you an answer whether the change in feed management was a true improvement. And this is just one example of how sensors can improve dairy farm management. See you in Hanover!


T COLOPHON


Dairy Global is published by Proagrica, part of Reed Business Information bv. Copyright © 2018. All rights reserved


ISSN: 2405-4755 Circulation: 22,000 Managing director: Casper Niesink Media file available on request (salesint@proagrica.com) www.proagrica.com/global; Tel: +31 314 349 968


Sub editors: Sunita van Es-Sahota, Zana van Dijk Web content coordinator: Allison Winstanley Design: Lex Aalders, Paulus Maessen DTP: Imago Mediabuilders Traffic manager: Karin Benning Production co-ordinator: John van Hummel Marketing manager: Annet ten Pas Subscriptions: www.dairyglobal.net/subscribe Or contact our customer service on Tel: +31 314 358359 or email: customerservice@proagrica.com Subscriptions can start at any chosen time. Subscribe via web-


site or directly at our Customer Service. Subscriptions will automatically continue unless Customer Service receives a cancellation notification at least 30 days prior to subscription end date. Notification of subscription termination can be done either in writing or per e-mail. For information regarding running subscriptions you can also contact Customer Service. Banker: Citibank Philadelphia, Lock Box 7107, PO Box 7247-7101 Philadelphia, PA 19170-7107, USA Account no. 4067-7681; Cheques payable to: Reed Business bv Address: Reed Business bv PO Box 4, 7000 BA Doetinchem, the Netherlands Tel: +31 314 349 104 Fax: +31 314 342 408


The publisher and authors declare that they have compiled this document carefully and to the best of their knowledge. However no warranty or representation is made to the accura- cy or completeness of the information contained in this docu- ment. The publisher and authors assume no liability whatso-


ever for any damage resulting from the use of this document or its contents.


Reed Business bv, publisher of Dairy Global collects data on sub- scribers to this magazine and when you contact our organisa- tion. These data may be used for direct marketing purposes for Reed Business bv, its ventures and carefully screened compa- nies. You can block your data for use in direct marketing by writ- ing to Reed Business bv, attn Address Processing, PO Box 8080, 7000 AV Doetinchem, the Netherlands, or by e-mail to adresregistratie@proagrica.com


Emmy Koeleman, editor Dairy Global


he theme at EuroTier 2018, which takes place from 13 to 16 November 2018, is “Digital Animal Farming – Management Support. Animal Health. Food Safety.” The event will highlight technologies for success- fully combining productivity and animal welfare, as well as information management and the sustain- able use of natural resources. In this issue of Dairy Global we take a look at some of these innovations at


Proagrica is a global division of Reed Business Information, spe- cialising in the agriculture industry. We aim to deliver superior products and services that connect and empower industry par- ticipants to feed and fuel the world sustainably. More informa- tion: www.proagrica.com


Emmy Koeleman


Editor All About Feed & Dairy Global +31 314 349125


emmy.koeleman@proagrica.com


Vincent ter Beek


Editor Pig Progress +31 314 349677


vincent.ter.beek@proagrica.com


Fabian Brockötter


Editor Poultry World +31 314 349611


fabian.brockotter@proagrica.com


Jake Davies


Editor Poultry World +44 20 8652 4927


Jake.Davies@proagrica.com


Rosie Burgin


Editor Special Projects +31 314 358237


rosie.burgin@proagrica.com


Roel Leferink


Publishing director +31 314 349826


roel.leferink@proagrica.com


Amber Kamermans - van Remmen Sales manager +31 314 349171


amber.kamermans@proagrica.com


Geke Koudenburg


Key account manager Asia, France, Spain, Italy & The Netherlands +31 314 349834


geke.koudenburg@proagrica.com


Harm Putman


Key account manager Germany, Austria & Switzerland +31 314 349869


harm.putman@proagrica.com


Dhierinder Ramcharan


Key account manager South America, Africa, Middle East, Northern and Eastern Europe & The Netherlands +31 314 349551


dhierinder.ramcharan@proagrica.com ▶ DAIRY GLOBAL | Volume 5, No. 4, 2018 5


Antoinette Kwakman


Key account manager North America, Canada, Ireland, UK & Belgium +31 314 349561


antoinette.kwakman@proagrica.com


Joey Wensink Account manager Australia,


New Zealand & Future Farming +31 314 34 9148


joey.wensink@proagrica.com


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