28/ APRIL 2024 THE RIDER Mad Barn And Equestrian Canada Forge Innovative Sport Science And Nutrition Partnership


Services will help advance the Canadian Equestrian Team’s equine nutrition and wellness


and bring benefits to EC Sport Licence Holders


Ottawa, ON, Feb.13, 2024 – Equestrian Canada (EC) is ex- cited to announce a new partner- ship with Mad Barn, a leading provider of equine nutrition re- search, education, and products. This collaboration marks a sig- nificant step forward in enhanc- ing the health and performance of the Canadian Equestrian Team. Recognizing nutrition’s vital


role in equine athletes’ well- being and success, EC has


teamed up with Mad Barn to offer Team Canada’s equestrians access to cutting-edge nutritional solutions tailored to their horses’ specific needs. James Hood, Director of


High Performance, expressed his enthusiasm about the partnership, stating, “This partnership is a re- markable opportunity for our team to improve the performance and well-being of our equine ath- letes through comprehensive nu- tritional


analysis, training


support, and the implementation of heart-rate monitoring for opti- mized equine fitness.” Mad Barn has already started working with the Eventing National Team Pro-


gram athletes including those on the A-Squad, B-Squad and also the under-25 development squad. As part of the partnership,


EC and Mad Barn will collabo- rate on developing educational resources, including articles, we- binars, and seminars, to educate the equestrian community about best practices in equine nutrition. Additionally, Mad Barn will pro- vide special contests and promo- tions to EC Sport Licence Holders, helping them improve access to premium nutritional so- lutions. Hood continued, “Our part-


nership with Mad Barn under- scores EC’s commitment to


We offer Equestrian Camping, Guided Trail


Rides, Cabin Rentals and Summer Camp


supporting the health and welfare of horses at all levels of compe- tition. It will give our sport li- cence holders


access to


"Incredible Equestrian Campsites in the heart of South Algonquin Park, over 50 km of trails


for you and your horse to enjoy!! Prefer to stay in a cabin, we have those available as well!!


(705) 448-1751


1015 Kingscote Lake Rd., Harcourt, ON www.southalgonquintrails.com


its


top-quality resources and educa- tion to optimize equine perform- ance and overall wellness and longevity.” Mad Barn is renowned for scientifically formulated


equine supplements designed to meet the unique nutritional re- quirements of horses engaged in various disciplines. With a focus on research, innovation, and quality, Mad Barn has earned the trust of equestrians across Canada and beyond. Mad Barn’s three key objec-


tives include funding research to better understand how nutrition impacts the health of horses, de-


veloping technology and feeding solutions to make it easier for customers to feed their horses what they need, and providing education and support to horse owners and the broader equine community. “We are thrilled to partner


with Equestrian Canada to pro- mote balanced nutrition for equine health and performance,” said Scott Cieslar, CEO of Mad Barn. “Through this collabora- tion, we aim to empower Cana- dian riders, trainers, and owners with the knowledge and tools they need to ensure the well- being of their horses and unlock


the full potential of their equine partners.” Cieslar added, “Mad Barn is


a proudly Canadian company, and investing in the future suc- cess of the Canadian Equestrian Team is very meaningful for us. We have made this commitment to ensure our national athletes have access to the most advanced and comprehensive support available. We are honoured to be part of their journey to success on the international stage.” Mad Barn’s nutrition serv-


ices will be crucial as the team prepares for the 2024 Olympics in Paris and the 2028 Olympics in Los Angeles. By tailoring in- dividualized dietary plans for Canada’s national team program horses, the aim is to help them achieve peak physical condition and performance. Additionally, Mad Barn scientists will con- tribute to improving Canada’s athletes’ skills and overall fitness education and knowledge. The Nutritional Partnership


between Equestrian Canada and Mad Barn represents a shared commitment to excellence in equine care and performance. To- gether, they are poised to make a positive impact on the health and welfare of Canada’s horses, en- suring that every horse receives the nutrition they need to thrive. For more information about


Equestrian Canada please visit equestrian.ca and to learn more about Mad Barn’s nutrition serv- ices for Canadian horse owners visit madbarn.ca


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