BAL CONTINUES TO REINFORCE SALES AND


MARKETING TEAM BAL has made moves to strengthen their sales and marketing teams with two new appointments.


Kathryn Hyde has joined as marketing manager, and David Moore as area sales manager for the north west and north Wales.


Kathryn brings with her a wealth of expertise in communications and customer engagement from a variety of sectors in the B2B arena.


Following her appointment, Kathryn said: “It is a pleasure to be joining a company with such a renowned reputation for quality products and the unique services it offers to the market.”


Alex Underwood, head of marketing at BAL said: “Kathryn has extensive marketing experience especially in the tiling and general construction sector and is a natural fit for the business as we


PRO-TEK WPC


GOES GLOBAL PRO-TEK WPC has extended its business into South America and the United Arab Emirates, with expansion into other international and European markets to follow later this year. New markets include Peru, Chile and Dubai, where the full range of PRO-TEK WPC engineered vinyl floors will be offered, alongside matching accessories.


Since its launch at The Flooring Show last September, the PRO-TEK WPC brand has established itself as the new, alternative flooring option, offering the aesthetic of a natural- effect LVT, with additional practical and acoustic benefits. Its engineered construction has a waterproof wood-plastic composite core and an IXPE foam underlay base, which gives acoustic impact sound performance up to 24db.


10 | NEWS continue to invest in our growth strategy.


David Moore joins BAL from N&C Nicholls and Clarke where he worked as a Branch Manager. He has previous experience working in the builders’ merchants sector and is also a trained plumber.


David will work with BAL’s distribution network in the region, as well as supporting fixers and contractors with the company’s portfolio of tile fixing products.


David said: “I’m delighted to join such as well-respected and innovative


business in the tiling industry. I look forward to working with the company’s vast distribution network as well as fixers and contractors in the region.”


Debi Boulton, head of sales at BAL said: “David has extensive experience in the tiling sector and will significantly enhance our ability to provide an outstanding support service to our distribution partners, contractors and end-users.”


www.bal-adhesives.com F. BALL APPOINTS EXPORT


MANAGER FOR AMERICAS F. Ball and Co. Ltd. has appointed Steve Perry as export manager for The Americas to assist the company’s expansion into new global markets.


Lighter and more pliable than a stone composite, the floor has a robust design which enhances its performance on uneven floors. Its integral construction, combined with glueless Unilin Unifit ‘fold-down’ locking system, makes installation fast and easy – and all materials used are 100% recyclable and phthalate-free.


All PRO-TEK WPC designs feature an authentic registered emboss finish, with 40 wood and tile- effects offered across five collections. The complementary WPC accessories range includes five profile designs, with a colour and décor-matched option for every floor.


www.pro-tek-flooring.com


Steve will be responsible for driving sales of F. Ball products by establishing new distribution networks across North and South America and increasing brand awareness.


Steve brings to the new role a wealth of experience in international business development, acquired whilst working for global floorcovering manufacturers in Europe, Canada, Russia and the Middle East, as well as hands-on knowledge of the flooring industry garnered during his time as a professional contractor.


Commenting on his appointment, Steve said: “I’m really excited by the opportunity to establish the global presence of such a respected brand, with quality products, as F. Ball. Working over a wide geographical area will be a challenge, but it’s one I’m looking forward to.”


www.f-ball.co.uk @FBallUK


https://twitter.com/FBallUK


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